{"id":7311,"date":"2024-03-15T17:23:07","date_gmt":"2024-03-15T09:23:07","guid":{"rendered":"https:\/\/cba-design.com\/asia\/?post_type=projets&#038;p=7311"},"modified":"2024-05-22T17:52:09","modified_gmt":"2024-05-22T09:52:09","slug":"nestle-hot-chocolate","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/asia\/projects\/nestle-hot-chocolate\/","title":{"rendered":"Nestl\u00e9 Hot Chocolate, the Best of Gourmet Well-being"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7311\" class=\"elementor elementor-7311\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5bb0dde elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5bb0dde\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cf5dd3d\" data-id=\"cf5dd3d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a1879d elementor-widget elementor-widget-heading\" data-id=\"7a1879d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ CONTEXT<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c27068e elementor-widget elementor-widget-heading\" data-id=\"c27068e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">N\u00b01 in South Africa.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b699e81 elementor-widget elementor-widget-text-editor\" data-id=\"b699e81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ultra-connected lifestyles are influencing the collective sentiment of South African consumers. This primarily drives women to occasionally seek out small indulgences to boost their mood.<\/p><p><span style=\"color: var( --e-global-color-primary )\">These instant pleasures encourage <b>a thoughtful approach to food choices in South Africa<\/b>, especially among women who are looking to manage their stress or reward themselves.<\/span><\/p><p><span style=\"color: var( --e-global-color-primary )\">CBA Asia has thus leveraged this culturally enhanced opportunity <b>to revitalize the well-loved Nestl\u00e9 brand<\/b>, <b>which has been entrenched in the South African market for years.<\/b><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-405e506\" data-id=\"405e506\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-681f473 elementor-widget elementor-widget-image\" data-id=\"681f473\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"857\" height=\"800\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-carre-4-1.jpg\" class=\"attachment-large size-large wp-image-7328\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-carre-4-1.jpg 857w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-carre-4-1-768x717.jpg 768w\" sizes=\"(max-width: 857px) 100vw, 857px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c76a1be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c76a1be\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c6f0da\" data-id=\"4c6f0da\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17f6993 elementor-widget elementor-widget-heading\" data-id=\"17f6993\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ background<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cf7720 elementor-widget elementor-widget-heading\" data-id=\"5cf7720\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Unapologetic pleasure.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8d5096 elementor-widget elementor-widget-text-editor\" data-id=\"f8d5096\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>CBA Asia and Nestl\u00e9 collaborated with the aim of revitalizing the highly renowned hot chocolate range in South Africa. This collaboration has enabled the Group to strengthen its leadership and<b> reaffirm its position in the indulgent beverage category, designed for &#8220;me time&#8221; moments.<\/b><\/p><p>With a brand promise centered around &#8220;self-care,&#8221; it was time to link the Hot Chocolate beverage to <b>uncompromised pleasure<\/b>, for well-deserved moments of well-being, especially for South African Millennial women.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-020db6a elementor-widget elementor-widget-video\" data-id=\"020db6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/949080752?autoplay=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-731b496 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"731b496\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d75cfce\" data-id=\"d75cfce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a291c60 elementor-widget elementor-widget-heading\" data-id=\"a291c60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ TRUE VISION<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ab6a3d elementor-widget elementor-widget-heading\" data-id=\"9ab6a3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The best of gourmet well-being.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0dc8966 elementor-widget elementor-widget-text-editor\" data-id=\"0dc8966\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Such a significant brand promise came to life through visually appealing and enticing packaging.<\/p><p><span style=\"color: var( --e-global-color-primary )\">As the new Hot Chocolate identity offers a rich and foamy beverage, the evolution of <b>the brand is asserted through a lighter, more connected, and creative logotype.<\/b><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e091e2e\" data-id=\"e091e2e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ad3490 elementor-widget elementor-widget-image\" data-id=\"6ad3490\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"520\" height=\"520\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-square-1.png\" class=\"attachment-large size-large wp-image-7330\" alt=\"\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3169916 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3169916\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de374e0\" data-id=\"de374e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22f6979 elementor-widget elementor-widget-image\" data-id=\"22f6979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-femme.png\" class=\"attachment-large size-large wp-image-7331\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-femme.png 1200w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-femme-1120x747.png 1120w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-femme-768x512.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f409601 elementor-widget elementor-widget-heading\" data-id=\"f409601\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ strategy<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3c03a4 elementor-widget elementor-widget-heading\" data-id=\"f3c03a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">An elegantly pleasing experience.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a1765f4 elementor-widget elementor-widget-text-editor\" data-id=\"a1765f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The iconographic elements and product presentation are highly sensory, featuring sophisticated cues that evoke a rich and velvety chocolate sensation. A way for South African women not only to recognize the brand but also to recognize themselves, and <strong>cherish their moments of personal well-being.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2453e4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2453e4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-03878f0\" data-id=\"03878f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3a0e8a elementor-widget elementor-widget-image\" data-id=\"e3a0e8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"929\" height=\"717\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/women-nestle-1.png\" class=\"attachment-large size-large wp-image-7332\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/women-nestle-1.png 929w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/women-nestle-1-768x593.png 768w\" sizes=\"(max-width: 929px) 100vw, 929px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-839f0dc\" data-id=\"839f0dc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b350b40 elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"b350b40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"800\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/choco-nestle-1.png\" class=\"attachment-large size-large wp-image-7333\" alt=\"\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a318fbd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a318fbd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d4647f1\" data-id=\"d4647f1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1634e2c elementor-widget elementor-widget-image\" data-id=\"1634e2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"778\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/head-nestle-1-1400x778.jpg\" class=\"attachment-large size-large wp-image-7334\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/head-nestle-1-1400x778.jpg 1400w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/head-nestle-1-1120x622.jpg 1120w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/head-nestle-1-768x427.jpg 768w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/head-nestle-1.jpg 1440w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ad485b4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ad485b4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-91021c4\" data-id=\"91021c4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-106aba5 elementor-widget elementor-widget-image\" data-id=\"106aba5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"706\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/icono-nestle-1.png\" class=\"attachment-large size-large wp-image-7335\" alt=\"\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d25d9ea\" data-id=\"d25d9ea\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4851191 elementor-widget elementor-widget-image\" data-id=\"4851191\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"788\" height=\"1400\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-788x1400.jpg\" class=\"attachment-large size-large wp-image-7336\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-788x1400.jpg 788w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-630x1120.jpg 630w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-768x1365.jpg 768w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-864x1536.jpg 864w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1-1152x2048.jpg 1152w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/mobile-nestle-1-1.jpg 1440w\" sizes=\"(max-width: 788px) 100vw, 788px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-42c581d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"42c581d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de878cf\" data-id=\"de878cf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec7d6ce elementor-widget elementor-widget-heading\" data-id=\"ec7d6ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A rich packaging.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38cc941 elementor-widget elementor-widget-image\" data-id=\"38cc941\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/CBA-Asia-HotChoc-02-1-1400x788.jpg\" class=\"attachment-large size-large wp-image-7337\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/CBA-Asia-HotChoc-02-1-1400x788.jpg 1400w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/CBA-Asia-HotChoc-02-1-1120x630.jpg 1120w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/CBA-Asia-HotChoc-02-1-768x432.jpg 768w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/CBA-Asia-HotChoc-02-1.jpg 1422w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d19faa0 elementor-widget elementor-widget-image\" data-id=\"d19faa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"787\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-grand-1-1400x787.jpg\" class=\"attachment-large size-large wp-image-7338\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-grand-1-1400x787.jpg 1400w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-grand-1-1120x630.jpg 1120w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-grand-1-768x432.jpg 768w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-grand-1.jpg 1423w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87becad elementor-widget elementor-widget-image\" data-id=\"87becad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-social-media-1-1400x788.jpg\" class=\"attachment-large size-large wp-image-7339\" alt=\"\" srcset=\"https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-social-media-1-1400x788.jpg 1400w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-social-media-1-1120x630.jpg 1120w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-social-media-1-768x432.jpg 768w, https:\/\/cba-design.com\/asia\/wp-content\/uploads\/sites\/11\/2023\/08\/nestle-social-media-1.jpg 1422w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fe783fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fe783fa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16da708\" data-id=\"16da708\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c0822e5 elementor-widget elementor-widget-heading\" data-id=\"c0822e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ RESULTS<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f8c21b elementor-widget elementor-widget-heading\" data-id=\"0f8c21b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A top-of-mind positioning.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae64b4c elementor-widget elementor-widget-text-editor\" data-id=\"ae64b4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The new visual identity has allowed the Hot Chocolate product to possess a distinct and premium value, positioning Nestl\u00e9 at top-of-mind in the South African market.<\/p><p>The group has transitioned from being a mere heritage brand to<b> an empathetic brand that provides tangible solutions<\/b> through a specially crafted experience, maintaining a growth momentum.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c30c5e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c30c5e6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-959b224\" data-id=\"959b224\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a6b528 elementor-widget elementor-widget-heading\" data-id=\"8a6b528\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">An award-winning case.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a81a37 elementor-widget elementor-widget-text-editor\" data-id=\"7a81a37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our work for Nestl\u00e9 Hot Chocolate South Africa has won a <b>Bronze for Transform Awards MEA<\/b> in 2024, category Strategy &#8211; Best Brand Evolution (consumer).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be56d1d elementor-widget elementor-widget-heading\" data-id=\"be56d1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Did you like this project?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a6fcaa elementor-widget elementor-widget-heading\" data-id=\"7a6fcaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Seize the opportunity to provide your customers with an unprecedented experience!<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd00367 elementor-mobile-align-center cba-button-red elementor-widget elementor-widget-cba-boutons\" data-id=\"fd00367\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/asia\/contact\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">Let's get in touch!<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[28],"industry":[36],"services":[80,84],"project_tags":[],"class_list":["post-7311","projets","type-projets","status-publish","hentry","business_needs-relevance","industry-food-beverage","services-identity","services-packaging"],"acf":[],"lang":"en","translations":{"en":7311},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/projets\/7311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":4,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/projets\/7311\/revisions"}],"predecessor-version":[{"id":7419,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/projets\/7311\/revisions\/7419"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/media?parent=7311"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/business_needs?post=7311"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/industry?post=7311"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/services?post=7311"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/asia\/wp-json\/wp\/v2\/project_tags?post=7311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}