Demain

Les marques performantes sont celles qui

auront du sens

/ LES MARQUES PERFORMANTES DE DEMAIN

Placeront l’Humain au coeur de leur démarche,
Auront du sens et incarneront une cause,
Agiront en laissant une trace memorable au-delà de ce qu’elles vendent.

/ NOUS ENTENDONS LE DESIGN

Comme un élément de transformation positive.

/ NOTRE SOLUTION

Une méthodologie unique, honnête et flexible pour réconcilier sens et performance par le design, en révélant votre utilité.

EMPREINTE
UTILE^®

Good Goût

Acteur de l'éveil par le goût

Leocare

Enfin (r)assuré.e

Koumkwat, Bouygues Immobilier

Ceci n'est pas une marque

Tous les projets

À l'écoute.

/ PODCAST

Empreinte Utile :
le podcast de CBA.^®

Bienvenue dans notre écosystème de change-makers !

Marquer au fer, marquer son temps, laisser une trace… c’est le propre du podcast Empreinte qui va à la rencontre de professionnels qui font le changement.

Tous les épisodes

podcasts

On parle de
l'Empreinte Utile.

/ 01

CBA se repositionne et crée l'Empreinte Utile

CBA se repositionne, avec pour objectif d'«accompagner le progrès par le design».

/ Stratégies

/ 02

CBA veut se rendre utile

Par le design, nous donnons du sens au business, du pouvoir à l’audace, de la matière au progrès.

/ Stratégies

/ 03

CBA lance l'Empreinte Utile

CBA remet le design au cœur de la vocation de l’agence pour porter le message des marques.

/ L'ADN

/ 04

CBA se repositionne autour du sens et de l'utilité

L’agence de design souhaite se développer autour de l’Empreinte utile, son nouveau concept déposé.

/ L'usine nouvelle

/ 05

Le design pour donner de la tangibilité au sens des marques

Être une marque Good, une marque responsable et engagée, c’est prioriser sens et utilité avant de penser rendement financier.

/ The good

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