{"id":2025,"date":"2020-04-09T15:38:59","date_gmt":"2020-04-09T13:38:59","guid":{"rendered":"https:\/\/cba-design.com\/france\/2020\/04\/09\/le-design-au-service-de-lalimentation-durable\/"},"modified":"2021-07-20T18:20:22","modified_gmt":"2021-07-20T16:20:22","slug":"le-design-au-service-de-lalimentation-durable","status":"publish","type":"post","link":"https:\/\/cba-design.com\/france\/le-design-au-service-de-lalimentation-durable\/","title":{"rendered":"Le design au service de l\u2019Alimentation Durable"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2025\" class=\"elementor elementor-2025\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d9112d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9112d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c7c8f9a\" data-id=\"3c7c8f9a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5f06abf4 elementor-widget elementor-widget-text-editor\" data-id=\"5f06abf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Chez CBA, nous sommes fiers d\u2019accompagner des marques et entreprises porteuses de sens, et cherchant sans cesse \u00e0 am\u00e9liorer leurs pratiques. Venez d\u00e9couvrir certaines des marques avec lesquelles nous avons collabor\u00e9es dans le d\u00e9veloppement de projets qui s\u2019inscrivent en faveur de l\u2019Alimentation Durable.<\/p><p><strong>Par le design, nous faisons progresser leur <a href=\"\/\/www.buzzsprout.com\/804152u0022\">Empreinte Utile<\/a>. <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3068352 elementor-widget elementor-widget-spacer\" data-id=\"3068352\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-63f6709 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"63f6709\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3077244\" data-id=\"3077244\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c67f33 elementor-widget elementor-widget-heading\" data-id=\"2c67f33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/NATURE<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-653d3b51 elementor-widget elementor-widget-heading\" data-id=\"653d3b51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Maggi Marketplace, une gamme bas\u00e9e sur des ingr\u00e9dients 100% naturels pour une cuisine inspirante de tous les jours !<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ed18bd7\" data-id=\"ed18bd7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3795a13 elementor-widget elementor-widget-spacer\" data-id=\"3795a13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-171b0feb elementor-widget elementor-widget-text-editor\" data-id=\"171b0feb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour ce projet, les \u00e9quipes de CBA ont cr\u00e9\u00e9 :<\/p><ul><li>l\u2019identit\u00e9 de la marque Maggi Marketplace<\/li><li>son territoire graphique<\/li><li>son look &amp; feel packaging pour un lancement mondial !<\/li><\/ul><p>Depuis, l&#8217;identit\u00e9 de <strong><a href=\"\/\/www.maggi.at\/produkte\/ideen-vom-wochenmarkt.htmu0022\">Maggi Marketplace<\/a><\/strong> a \u00e9t\u00e9 d\u00e9ploy\u00e9e sur plusieurs march\u00e9s cl\u00e9s, tels que l&#8217;Allemagne, l&#8217;Australie, la France, la Pologne et les Pays-Bas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6b28064a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6b28064a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4c7236be\" data-id=\"4c7236be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f65065e elementor-widget elementor-widget-spacer\" data-id=\"f65065e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1918bf81 elementor-widget elementor-widget-image\" data-id=\"1918bf81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"778\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite-1400x778.jpg\" class=\"attachment-large size-large wp-image-9396\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite-1400x778.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite-1120x622.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite-520x289.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite-768x427.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_02_WebSite.jpg 1440w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f01eb2 elementor-widget elementor-widget-spacer\" data-id=\"0f01eb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7fd4303 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7fd4303\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7af7387\" data-id=\"7af7387\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c27f64 elementor-widget elementor-widget-image\" data-id=\"2c27f64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/elementor\/thumbs\/Photos-Article-.001-p54arjs4s84g2oyenejtxsdet7b6kohefufksvmug0.jpeg\" title=\"Photos-Article-.001\" alt=\"Photos-Article-.001\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d90e9a elementor-widget elementor-widget-spacer\" data-id=\"0d90e9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3b44e5e\" data-id=\"3b44e5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e71cdde elementor-widget elementor-widget-heading\" data-id=\"e71cdde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ retour aux sources<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53530650 elementor-widget elementor-widget-heading\" data-id=\"53530650\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Daddy collabore depuis pr\u00e8s de 15 ans avec CBA pour redonner du sens \u00e0 l'utilisation du sucre en le r\u00e9inventant dans son quotidien ! <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6741bf0e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6741bf0e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-719aed84\" data-id=\"719aed84\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f714036 elementor-widget elementor-widget-text-editor\" data-id=\"7f714036\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aujourd\u2019hui nous avons repositionn\u00e9 la marque <strong><a href=\"\/\/cba-france.def\/fr\/what-we-do\/daddy)u0022\">Daddy<\/a><\/strong> en d\u00e9ployant une strat\u00e9gie de diff\u00e9renciation iconoclaste et atypique driv\u00e9e par le design des packagings, l\u2019innovation et l\u2019activation. <\/p> <p> <\/p> <p>Depuis novembre 2019, la gamme de sucre de canne est propos\u00e9e dans un emballage doypack en papier kraft 100% recyclable, dot\u00e9 d\u2019un nouveau design pour une meilleure \u00e9mergence en lin\u00e9aire. <\/p> <p><strong>Concr\u00e8tement, un projet qui r\u00e9concilie sens et utilit\u00e9 pour cette marque historique ! <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25dea4b1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"25dea4b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71e5761f\" data-id=\"71e5761f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62f03f6 elementor-widget elementor-widget-image\" data-id=\"62f03f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"544\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite-1400x544.jpg\" class=\"attachment-large size-large wp-image-9398\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite-1400x544.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite-1120x436.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite-520x202.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite-768x299.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2020\/04\/CBA-Design_Blog_Alimentation-Durable_03_WebSite.jpg 1440w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-932539f elementor-widget elementor-widget-spacer\" data-id=\"932539f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1819cb51 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1819cb51\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ad5ddab\" data-id=\"5ad5ddab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ecb6f2 elementor-widget elementor-widget-heading\" data-id=\"7ecb6f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ \u00e9veil du go\u00fbt<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3358d295 elementor-widget elementor-widget-heading\" data-id=\"3358d295\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Good Go\u00fbt, acteur de l'\u00e9veil par le go\u00fbt<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f96bea5 elementor-widget elementor-widget-text-editor\" data-id=\"5f96bea5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong><a href=\"https:\/\/cba-design.com\/france\/realisations\/good-gout-design\/\" target=\"_blank\" rel=\"noopener\">Good Go\u00fbt<\/a> <\/strong>est une marque cr\u00e9\u00e9e en 2010 par des parents qui souhaitaient r\u00e9inventer la cat\u00e9gorie du \u00ab babyfood \u00bb.<\/p><p>En collaboration avec un Chef, ils ont pu ainsi lancer des petits plats pour b\u00e9b\u00e9s, autour de 3 drivers forts et ambitieux : le Bon, le Beau, le Bio.<\/p><p>L\u2019entreprise a fait appel \u00e0 nos \u00e9quipes afin de d\u00e9velopper le dialogue entre la marque et les parents et ce, par le biais du logo et de sa signature de marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-71ccfcde elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"71ccfcde\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1fa195a2\" data-id=\"1fa195a2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b1fb185 elementor-widget elementor-widget-image\" data-id=\"4b1fb185\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1350\" height=\"752\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/Good-Gout-additionnel-13.jpg\" class=\"attachment-large size-large wp-image-9361\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/Good-Gout-additionnel-13.jpg 1350w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/Good-Gout-additionnel-13-1120x624.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/Good-Gout-additionnel-13-520x290.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/Good-Gout-additionnel-13-768x428.jpg 768w\" sizes=\"(max-width: 1350px) 100vw, 1350px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33f11d1f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33f11d1f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7d47499e\" data-id=\"7d47499e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5092926f elementor-widget elementor-widget-text-editor\" data-id=\"5092926f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dans un deuxi\u00e8me temps, pour les b\u00e9b\u00e9s devenus grands, l\u2019agence cr\u00e9\u00e9 le registre graphique de la gamme Kidz.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4071ccca elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4071ccca\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-164264d1\" data-id=\"164264d1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ce1e5ef elementor-widget elementor-widget-image\" data-id=\"2ce1e5ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"778\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1-1400x778.jpg\" class=\"attachment-large size-large wp-image-8199\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1-1400x778.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1-1120x622.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1-520x289.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1-768x427.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2021\/03\/good_gout_1440x800-1.jpg 1440w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d95c78 elementor-widget elementor-widget-spacer\" data-id=\"4d95c78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5380b5a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5380b5a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b44eb46\" data-id=\"b44eb46\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05ca49e elementor-widget elementor-widget-heading\" data-id=\"05ca49e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Engagement<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2edbaf86 elementor-widget elementor-widget-heading\" data-id=\"2edbaf86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Naturalia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ba55f6 elementor-widget elementor-widget-image\" data-id=\"6ba55f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"778\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website-1400x778.jpg\" class=\"attachment-large size-large wp-image-8095\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website-1400x778.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website-1120x622.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website-520x289.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website-768x427.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2018\/08\/CBA_Design_Naturalia_04_Website.jpg 1440w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-28a9039\" data-id=\"28a9039\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3096846 elementor-widget elementor-widget-spacer\" data-id=\"3096846\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79f0542 elementor-widget elementor-widget-text-editor\" data-id=\"79f0542\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pour finir, nous vous emmenons \u00e0 la d\u00e9couverte de <strong><a href=\"\/\/cba-france.def\/fr\/what-we-do\/naturalia-packaging-identiteu0022\">Naturalia<\/a><\/strong> ! Centr\u00e9e sur des piliers tels que la responsabilit\u00e9, la transparence, la diversit\u00e9 et l\u2019audace depuis 1973, la marque s\u2019engage \u00e0 proposer une alternative bio au c\u0153ur des villes.<br \/>Naturalia a fait appel \u00e0 CBA pour une refonte globale de son identit\u00e9 qui s&#8217;appuie sur ses valeurs d&#8217;origine : une marque qui pr\u00f4ne la libert\u00e9 de vivre bio \u00e0 sa fa\u00e7on !<br \/>Le concept graphique est bas\u00e9 sur l\u2019ADN de la marque audacieuse, non conventionnelle et transparente; concept qui contribue pleinement \u00e0 augmenter l\u2019Empreinte Utile de Naturalia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-43619d83 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43619d83\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6eb03a03\" data-id=\"6eb03a03\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b6668ee elementor-widget elementor-widget-video\" data-id=\"b6668ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/405879495?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9abab26 elementor-widget elementor-widget-spacer\" data-id=\"9abab26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8baa0fd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8baa0fd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c2d3f7a\" data-id=\"5c2d3f7a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f1cf018 elementor-align-center cba-button-default elementor-widget elementor-widget-cba-boutons\" data-id=\"f1cf018\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/www.buzzsprout.com\/804152\/2971066-3-empreinte-utile-le-podcast-de-cba-marion-et-sylvain-de-happy-feed-fr\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-icon elementor-align-icon-right\">\n                <i aria-hidden=\"true\" class=\"icon icon-arrow-left\"><\/i>              <\/span>\n                            <span class=\"elementor-button-text\">Pour en savoir plus sur l'alimentation durable, RDV sur notre podcast<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d92b6b0 elementor-widget elementor-widget-spacer\" data-id=\"d92b6b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Chez CBA, nous sommes fiers d\u2019accompagner des marques et entreprises porteuses de sens, et cherchant sans cesse \u00e0 am\u00e9liorer leurs pratiques. Venez d\u00e9couvrir certaines des marques avec lesquelles nous avons collabor\u00e9es dans le d\u00e9veloppement de projets qui s\u2019inscrivent en faveur de l\u2019Alimentation Durable. Par le design, nous faisons progresser leur Empreinte Utile. \/NATURE Maggi Marketplace, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_categorie":[532],"class_list":["post-2025","post","type-post","status-publish","format-standard","hentry","blog_categorie-insights"],"acf":[],"lang":"fr","translations":{"fr":2025},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/2025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/comments?post=2025"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/2025\/revisions"}],"predecessor-version":[{"id":12724,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/2025\/revisions\/12724"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/media?parent=2025"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/tags?post=2025"},{"taxonomy":"blog_categorie","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/blog_categorie?post=2025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}