{"id":40467,"date":"2025-05-31T12:37:58","date_gmt":"2025-05-31T10:37:58","guid":{"rendered":"https:\/\/cba-design.com\/france\/?p=40467"},"modified":"2025-05-31T12:44:17","modified_gmt":"2025-05-31T10:44:17","slug":"longevity-craze","status":"publish","type":"post","link":"https:\/\/cba-design.com\/france\/longevity-craze\/","title":{"rendered":"Surfez sur la vague de la long\u00e9vit\u00e9"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"40467\" class=\"elementor elementor-40467\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc84eda elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc84eda\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93e68d4\" data-id=\"93e68d4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab34c4f elementor-widget elementor-widget-text-editor\" data-id=\"ab34c4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW191761235 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW191761235 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Fini l&#8217;obsession de l&#8217;anti-\u00e2ge ! Rel\u00e9guons ce concept poussi\u00e9reux au placard. On ne cherche plus seulement \u00e0 figer le temps, mais \u00e0 le ma\u00eetriser, \u00e0 l&#8217;optimiser, \u00e0 le transformer en un alli\u00e9 de performance. Bienvenue dans l&#8217;\u00e8re de la <\/span><span class=\"NormalTextRun SCXW191761235 BCX0\" data-ccp-parastyle=\"Normal (Web)\">l<\/span><span class=\"NormalTextRun SCXW191761235 BCX0\" data-ccp-parastyle=\"Normal (Web)\">ong\u00e9vit\u00e9 <\/span><span class=\"NormalTextRun SCXW191761235 BCX0\" data-ccp-parastyle=\"Normal (Web)\">t<\/span><span class=\"NormalTextRun SCXW191761235 BCX0\" data-ccp-parastyle=\"Normal (Web)\">riomphante ! Et ne vous y trompez pas : il ne s&#8217;agit pas d&#8217;une simple lubie.\u00a0<\/span><\/span><\/p><h3><span class=\"TextRun SCXW85701423 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW85701423 BCX0\" data-ccp-parastyle=\"Normal (Web)\">C&#8217;est une v\u00e9ritable mutation culturelle, une vague de fond qui redessine les contours de nos industries et r\u00e9invente notre rapport \u00e0 la vie.<\/span><\/span><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-260681d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"260681d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0c2729c\" data-id=\"0c2729c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca58928 elementor-widget elementor-widget-spacer\" data-id=\"ca58928\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-133b221 elementor-widget elementor-widget-heading\" data-id=\"133b221\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/  La long\u00e9vit\u00e9, une \u00e9volution fondamentale du comportement consommateur<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40b6b33 elementor-widget elementor-widget-text-editor\" data-id=\"40b6b33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW247789430 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW247789430 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Oubliez les modes \u00e9ph\u00e9m\u00e8res : nous assistons \u00e0 une profonde \u00e9volution des mentalit\u00e9s. Les individus ne subissent plus passivement le vieillissement ; ils prennent les choses en main, anim\u00e9s par une soif de vivre plus longtemps, en meilleure sant\u00e9 et avec plus de sens. <\/span><\/span><\/p><p><span class=\"TextRun SCXW247789430 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW247789430 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Et les marques dans tout \u00e7a ? Elles commencent \u00e0 comprendre l&#8217;enjeu. Mais les plus visionnaires ne se contentent pas de recycler des formules &#8220;anti-\u00e2ge&#8221; \u00e9cul\u00e9es. <strong>Elles repensent fondamentalement leur approche pour surfer sur cette vague de <\/strong><span class=\"TextRun SCXW51472719 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW51472719 BCX0\" data-ccp-parastyle=\"Normal (Web)\"><strong> fond et s&#8217;ancrer durablement dans l&#8217;\u00e9conomie de la long\u00e9vit\u00e9.<\/strong> Alors, pr\u00eat(e) \u00e0 embarquer ? Commen\u00e7ons par le commencement :\u00a0<\/span><\/span><\/span><\/span><\/p><h3><span class=\"TextRun MacChromeBold SCXW139409013 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW139409013 BCX0\" data-ccp-charstyle=\"Strong\">Pourquoi ce<\/span><span class=\"NormalTextRun SCXW139409013 BCX0\" data-ccp-charstyle=\"Strong\"> changement comportemental\u202f?\u00a0<\/span><\/span><span class=\"EOP SCXW139409013 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/h3><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"14\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Un tsunami d\u00e9mographique (<\/span><\/b><b><i><span data-contrast=\"auto\">et oui, nous vivons plus longtemps<\/span><\/i><\/b><b><span data-contrast=\"auto\">) :<\/span><\/b><span data-contrast=\"auto\">\u202fLe vieillissement de la population mondiale atteint des sommets. L&#8217;OMS pr\u00e9voit un quasi-doublement du nombre de personnes \u00e2g\u00e9es de 60 ans et plus d&#8217;ici 2050. Un ph\u00e9nom\u00e8ne d&#8217;une ampleur in\u00e9dite qui bouleverse nos soci\u00e9t\u00e9s et nos \u00e9conomies.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"14\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">La d\u00e9mocratisation des donn\u00e9es de sant\u00e9 (<\/span><\/b><b><i><span data-contrast=\"auto\">et oui, nous sommes acteurs de notre bien-\u00eatre<\/span><\/i><\/b><b><span data-contrast=\"auto\">) :<\/span><\/b><span data-contrast=\"auto\">\u202fExit la d\u00e9pendance au corps m\u00e9dical ! Gr\u00e2ce aux objets connect\u00e9s, aux tests g\u00e9n\u00e9tiques et \u00e0 l&#8217;acc\u00e8s facilit\u00e9 \u00e0 l&#8217;information, chacun peut d\u00e9sormais piloter sa sant\u00e9 et prendre des d\u00e9cisions \u00e9clair\u00e9es.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"14\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">L&#8217;av\u00e8nement de la mentalit\u00e9 &#8220;Pro-\u00c2ge&#8221; (<\/span><\/b><b><i><span data-contrast=\"auto\">qui a dit que ce n\u2019\u00e9tait pas beau de vieillir\u202f?!<\/span><\/i><\/b><b><span data-contrast=\"auto\">) :<\/span><\/b><span data-contrast=\"auto\">\u202fAdieu l&#8217;anti-\u00e2ge, vive le &#8220;Pro-\u00c2ge&#8221; ! Une philosophie qui c\u00e9l\u00e8bre le processus de vieillissement, la sagesse et l&#8217;exp\u00e9rience, tout en cultivant la vitalit\u00e9 et le bien-\u00eatre \u00e0 chaque \u00e9tape de la vie.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"14\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">L&#8217;essor de l&#8217;\u00e9conomie de la long\u00e9vit\u00e9 :<\/span><\/b><span data-contrast=\"auto\">\u202fBien plus qu&#8217;un simple march\u00e9 de niche, c&#8217;est un secteur en pleine \u00e9bullition. Les investisseurs affluent, attir\u00e9s par le potentiel colossal des technologies et des services d\u00e9di\u00e9s \u00e0 la long\u00e9vit\u00e9.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6c57465 elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6c57465\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-17d69f9\" data-id=\"17d69f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-94791eb elementor-widget elementor-widget-heading\" data-id=\"94791eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ les marques montent en puissance : une approche strat\u00e9gique pour une long\u00e9vit\u00e9 assur\u00e9e<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30a20dc elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"30a20dc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c8a3aa\" data-id=\"1c8a3aa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad4e410 elementor-widget elementor-widget-video\" data-id=\"ad4e410\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/06_Oppening_Longevity-Craze.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a9a771\" data-id=\"3a9a771\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03f7bb2 elementor-widget elementor-widget-text-editor\" data-id=\"03f7bb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-testid=\"collapsible-content-wrapper\"><p><span data-contrast=\"auto\">L\u2019engouement pour la long\u00e9vit\u00e9 n&#8217;est pas une simple tendance, mais un march\u00e9 colossal en devenir. <b>Les marques se mobilisent pour r\u00e9pondre \u00e0 la demande croissante de produits et de services qui favorisent une vie plus longue et plus \u00e9panouissante.<\/b> Mais les plus performantes adoptent une approche strat\u00e9gique, en phase avec les mutations culturelles et les besoins \u00e9mergents des consommateurs.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Il ne s&#8217;agit pas seulement de science et de technologie, mais de cr\u00e9er des exp\u00e9riences riches de sens et de tisser des liens durables. Imaginez des retraites ax\u00e9es sur le bien-\u00eatre, des communaut\u00e9s sportives interg\u00e9n\u00e9rationnelles, des \u00e9v\u00e9nements sociaux qui brisent les barri\u00e8res de l&#8217;\u00e2ge. <b>L&#8217;objectif : favoriser le lien social, cultiver le bien-\u00eatre mental et donner un sens \u00e0 la vie.<\/b><\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\"><b>\u00a0<\/b><\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f636cd7 elementor-hidden-desktop elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f636cd7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-218d75e\" data-id=\"218d75e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cfb80b elementor-widget elementor-widget-video\" data-id=\"4cfb80b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/06_Oppening_Longevity-Craze.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69156d7 elementor-hidden-desktop elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"69156d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ les marques montent en puissance : une approche strat\u00e9gique pour une long\u00e9vit\u00e9 assur\u00e9e\u200b<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-209495a elementor-hidden-desktop elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"209495a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-testid=\"collapsible-content-wrapper\"><p><span data-contrast=\"auto\">L\u2019engouement pour la long\u00e9vit\u00e9 n&#8217;est pas une simple tendance, mais un march\u00e9 colossal en devenir.\u00a0<b>Les marques se mobilisent pour r\u00e9pondre \u00e0 la demande croissante de produits et de services qui favorisent une vie plus longue et plus \u00e9panouissante.<\/b>\u00a0Mais les plus performantes adoptent une approche strat\u00e9gique, en phase avec les mutations culturelles et les besoins \u00e9mergents des consommateurs.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Il ne s&#8217;agit pas seulement de science et de technologie, mais de cr\u00e9er des exp\u00e9riences riches de sens et de tisser des liens durables. Imaginez des retraites ax\u00e9es sur le bien-\u00eatre, des communaut\u00e9s sportives interg\u00e9n\u00e9rationnelles, des \u00e9v\u00e9nements sociaux qui brisent les barri\u00e8res de l&#8217;\u00e2ge.\u00a0<b>L&#8217;objectif : favoriser le lien social, cultiver le bien-\u00eatre mental et donner un sens \u00e0 la vie.<\/b><\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\"><b>\u00a0<\/b><\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-da9cc9f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"da9cc9f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a4efceb\" data-id=\"a4efceb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb6ad0a elementor-widget elementor-widget-spacer\" data-id=\"fb6ad0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fbba48c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"fbba48c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ D\u00e9crypter la long\u00e9vit\u00e9 : pourquoi votre marque doit passer \u00e0 la vitesse sup\u00e9rieure<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cb288b elementor-widget elementor-widget-text-editor\" data-id=\"7cb288b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW135572465 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW135572465 BCX0\"><span lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span data-ccp-parastyle=\"Normal (Web)\">Notre dernier rapport <a href=\"https:\/\/cba-design.com\/france\/pulse-2025-design-insight\/\">Pulse 2025<\/a><\/span><\/span><span class=\"TextRun SCXW60416938 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW60416938 BCX0\" data-ccp-parastyle=\"Normal (Web)\">\u00a0d\u00e9crypte ce ph\u00e9nom\u00e8ne et r\u00e9v\u00e8le le r\u00f4le cl\u00e9 du design dans la construction d&#8217;un avenir o\u00f9 la long\u00e9vit\u00e9 rime avec \u00e9panouissement. Oubliez les clich\u00e9s des cr\u00e8mes antirides et des maisons de retraite ! Nous parlons d&#8217;une approche holistique qui englobe la nutrition, le sport, la technologie, la finance et les relations sociales.<b> Un v\u00e9ritable guide strat\u00e9gique pour les marques qui souhaitent naviguer avec succ\u00e8s dans ce paysage en pleine mutation.<\/b><\/span><\/span><span class=\"EOP SCXW60416938 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\"><b>\u00a0<\/b><\/span><\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-620b4f7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"620b4f7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a44ced\" data-id=\"3a44ced\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-27617be elementor-widget elementor-widget-image\" data-id=\"27617be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.duolingo.com\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1.png\" class=\"attachment-full size-full wp-image-40436\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1.png 800w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1-520x520.png 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97a0e32 elementor-widget elementor-widget-text-editor\" data-id=\"97a0e32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><u>Credit<\/u>: <a href=\"https:\/\/bluezoneskitchen.com\/\" data-wplink-edit=\"true\" target=\"_blank\" rel=\"noopener\">Blue Zones Kitchen<\/a><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-04dbee7\" data-id=\"04dbee7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9457c2 elementor-widget elementor-widget-image\" data-id=\"d9457c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.duolingo.com\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1.jpg\" class=\"attachment-full size-full wp-image-40437\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1.jpg 800w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1-520x520.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/05\/Plan-de-travail-1-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-639c080 elementor-widget elementor-widget-text-editor\" data-id=\"639c080\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><u>Credit<\/u>: <a href=\"https:\/\/ouraring.com\/\" data-wplink-edit=\"true\" target=\"_blank\" rel=\"noopener\">Oura<\/a><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bc28605 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc28605\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6682072\" data-id=\"6682072\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2982e0d elementor-widget elementor-widget-spacer\" data-id=\"2982e0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d619b5a elementor-widget elementor-widget-text-editor\" data-id=\"d619b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span class=\"TextRun MacChromeBold SCXW22213154 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW22213154 BCX0\" data-ccp-charstyle=\"Strong\">Pour r\u00e9ussir dans cette nouvelle \u00e9conomie de la long\u00e9<\/span><span class=\"NormalTextRun SCXW22213154 BCX0\" data-ccp-charstyle=\"Strong\">vit\u00e9, plusieurs ingr\u00e9dients\u202f:\u00a0<\/span><\/span><span class=\"EOP SCXW22213154 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/h3><ul><li data-leveltext=\"-\" data-font=\"Inter\" data-listid=\"17\" data-list-defn-props=\"{&quot;134224900&quot;:true,&quot;335551671&quot;:0,&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Inter&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;-&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"0\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Red\u00e9finir la richesse :<\/span><\/b><span data-contrast=\"auto\">\u202fLa vraie richesse, c&#8217;est la sant\u00e9, le temps et la libert\u00e9. Les marques doivent s&#8217;approprier ce nouveau paradigme et proposer des offres en phase avec ces aspirations. Singapour, par exemple, encourage les familles \u00e0 se rapprocher, privil\u00e9giant ainsi les liens affectifs \u00e0 l&#8217;accumulation de biens mat\u00e9riels.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"15\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Une technologie au service de l&#8217;humain :<\/span><\/b><span data-contrast=\"auto\">\u202fL&#8217;IA doit \u00eatre un outil d&#8217;accompagnement, pas de surveillance. La transparence est de mise. Des entreprises comme <a href=\"https:\/\/ouraring.com\/\" target=\"_blank\" rel=\"noopener\">Oura<\/a> et Ultrahuman donnent aux consommateurs les cl\u00e9s pour comprendre leur corps et optimiser leur bien-\u00eatre.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"15\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Tisser des liens :<\/span><\/b><span data-contrast=\"auto\">\u202fLa long\u00e9vit\u00e9 est une aventure collective. Les marques doivent favoriser la cr\u00e9ation de communaut\u00e9s, encourager l&#8217;inclusion et le dialogue interg\u00e9n\u00e9rationnel. Les clubs de course \u00e0 pied, par exemple, sont devenus de v\u00e9ritables lieux de vie o\u00f9 se rencontrent sant\u00e9, convivialit\u00e9 et style de vie. On peut \u00e9galement citer l&#8217;exemple de<a href=\"https:\/\/bluezoneskitchen.com\/\" target=\"_blank\" rel=\"noopener\"> Blue Zones Kitchen<\/a>, qui ne vend pas seulement des plats surgel\u00e9s, mais un acc\u00e8s \u00e0 un mode de vie inspir\u00e9 des populations les plus long\u00e9vives de la plan\u00e8te.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"15\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Se pr\u00e9parer \u00e0 une vie plus longue :<\/span><\/b><span data-contrast=\"auto\">\u202fVotre marque est-elle pr\u00eate \u00e0 accompagner les individus vers une vie \u00e0 100 ans ? Propose-t-elle des solutions qui favorisent la sant\u00e9, le sens et la joie de vivre ? Les retraites de luxe comme Sensei Porcupine Creek et Six Senses Kaplankaya r\u00e9pondent \u00e0 la demande croissante d&#8217;exp\u00e9riences immersives d\u00e9di\u00e9es au bien-\u00eatre et \u00e0 la long\u00e9vit\u00e9.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"15\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Des offres qui \u00e9voluent avec le temps :<\/span><\/b><span data-contrast=\"auto\">\u202fConcevez des produits et des services qui s&#8217;adaptent aux besoins de vos clients tout au long de leur vie.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b777cf4 elementor-widget elementor-widget-spacer\" data-id=\"b777cf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dfab3d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dfab3d5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a58ba0c\" data-id=\"a58ba0c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64c244a elementor-widget elementor-widget-heading\" data-id=\"64c244a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Le bien-\u00eatre \u00e0 la pointe de la technologie\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-685513b elementor-widget elementor-widget-text-editor\" data-id=\"685513b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-id=\"6ead794\" data-element_type=\"widget\" data-widget_type=\"heading.default\"><p>CBA a con\u00e7u l\u2019espace retail du premier studio de biohacking \u00e0 Paris, <a href=\"https:\/\/cba-design.com\/france\/realisations\/octane\/\">Octane<\/a>, alliant bien-\u00eatre et technologie gr\u00e2ce \u00e0 des soins innovants pour optimiser la performance corporelle sur le long terme. Le r\u00e9sultat ? Un lieu chaleureux et apaisant, aux couleurs douces et aux mat\u00e9riaux naturels.<\/p><p>Plus qu\u2019un simple studio de fitness, Octane incarne un \u00e9tat d\u2019esprit moderne, ax\u00e9 sur la conscience de soi et la r\u00e9alisation de son potentiel.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b993aa cba-button-red elementor-align-center elementor-hidden-tablet elementor-widget elementor-widget-cba-boutons\" data-id=\"2b993aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/france\/realisations\/octane\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">D\u00e9couvrez Octane<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1afbec7\" data-id=\"1afbec7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c5ca0cb elementor-widget elementor-widget-image\" data-id=\"c5ca0cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1140\" height=\"1140\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2024\/01\/Octane_FR_2.jpg\" class=\"attachment-large size-large wp-image-29042\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2024\/01\/Octane_FR_2.jpg 1140w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2024\/01\/Octane_FR_2-1120x1120.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2024\/01\/Octane_FR_2-520x520.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2024\/01\/Octane_FR_2-768x768.jpg 768w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c1fbe05 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c1fbe05\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0fc7157\" data-id=\"0fc7157\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16fc635 cba-button-red elementor-align-center elementor-hidden-desktop elementor-hidden-mobile elementor-widget elementor-widget-cba-boutons\" data-id=\"16fc635\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/france\/realisations\/octane\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">D\u00e9couvrez Octane<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feae50b elementor-widget elementor-widget-spacer\" data-id=\"feae50b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3264bf4 elementor-widget elementor-widget-text-editor\" data-id=\"3264bf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span data-ccp-props=\"{&quot;335557856&quot;:16777215,&quot;335559739&quot;:240}\"><span class=\"TextRun MacChromeBold SCXW71608482 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">L&#8217;<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">a<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">venir est <\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">l<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">ong, et <\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">i<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">l <\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">s<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">&#8216;<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">a<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">nnonce <\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">b<\/span><span class=\"NormalTextRun SCXW71608482 BCX0\" data-ccp-charstyle=\"Strong\">rillant !<\/span><\/span><span class=\"EOP SCXW71608482 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span> <\/span><\/h3><p><span data-contrast=\"auto\">L\u2019engouement pour la long\u00e9vit\u00e9 est une r\u00e9volution qui transforme notre vision du vieillissement. En adoptant une approche holistique qui combine science, technologie et exp\u00e9rience, et en misant sur une strat\u00e9gie adapt\u00e9e au march\u00e9 de la long\u00e9vit\u00e9, nous pouvons tous aspirer \u00e0 une vie plus longue, plus saine et plus \u00e9panouissante.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p><p><span data-contrast=\"auto\">Alors, qu&#8217;attendez-vous ? Rejoignez le mouvement et contribuez \u00e0 fa\u00e7onner un avenir meilleur pour vous et pour votre marque !<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p><p><b><span data-contrast=\"auto\">Trois questions cl\u00e9s \u00e0 vous poser :<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335557856&quot;:16777215,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Votre marque se positionne-t-elle comme un partenaire privil\u00e9gi\u00e9 dans la qu\u00eate de la long\u00e9vit\u00e9 ?<\/span><span data-ccp-props=\"{&quot;335557856&quot;:16777215}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Avez-vous mis en place un \u00e9cosyst\u00e8me de marque qui relie harmonieusement les mondes physique et digital ?<\/span><span data-ccp-props=\"{&quot;335557856&quot;:16777215}\">\u00a0<\/span><\/li><\/ul><ul><li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Votre communication sur la long\u00e9vit\u00e9 est-elle authentique et inspirante ?<\/span><span data-ccp-props=\"{&quot;335557856&quot;:16777215}\">\u00a0<\/span><\/li><\/ul><p><em><span lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span data-ccp-parastyle=\"Normal (Web)\">\u00a0<\/span><\/span><\/em><\/p><p><i>Cet article est le troisi\u00e8me d\u2019une s\u00e9rie inspir\u00e9e des insights pr\u00e9sent\u00e9s dans notre rapport\u00a0<\/i><a href=\"https:\/\/cba-design.com\/france\/pulse-2025-design-insight\/\" target=\"_blank\" rel=\"noopener\">Pulse 2025<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc09d0d elementor-widget elementor-widget-spacer\" data-id=\"bc09d0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ac5b0ef elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ac5b0ef\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e813243\" data-id=\"e813243\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d175857 elementor-hidden-mobile elementor-widget elementor-widget-video\" data-id=\"d175857\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/1065448026?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-de68eb3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"de68eb3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-36adffb\" data-id=\"36adffb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bacf71 elementor-widget elementor-widget-spacer\" data-id=\"7bacf71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e249ae1 elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"e249ae1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tEnvie de r\u00e9veiller l\u2019\u00e9tincelle ludique de votre marque ? \t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\t<br><span data-contrast=\"auto\" style=\"text-align: start\">&nbsp;<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\" style=\"text-align: start\">Contactez-nous pour un<b> diagnostic gratuit<\/b> <b>de votre identit\u00e9<\/b> et d\u00e9couvrons ensemble comment faire du jeu un levier strat\u00e9gique au service de vos objectifs business. <\/span>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5c6726 cba-button-blue elementor-align-center elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-cba-boutons\" data-id=\"e5c6726\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/news.cba-design.com\/pulse-2025-downloads-fr\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-xl\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-icon elementor-align-icon-left\">\n                <i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>              <\/span>\n                            <span class=\"elementor-button-text\">T\u00e9l\u00e9chargez Pulse 2025<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcf2bc7 elementor-widget elementor-widget-spacer\" data-id=\"bcf2bc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6345f4c cba-button-blue elementor-align-center elementor-hidden-desktop elementor-widget elementor-widget-cba-boutons\" data-id=\"6345f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/news.cba-design.com\/pulse-2025-downloads-fr\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-xl\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-icon elementor-align-icon-left\">\n                <i aria-hidden=\"true\" class=\"fas fa-download\"><\/i>              <\/span>\n                            <span class=\"elementor-button-text\">T\u00e9l\u00e9chargez Pulse 2025<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c70b1fa elementor-widget elementor-widget-spacer\" data-id=\"c70b1fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Fini l&#8217;obsession de l&#8217;anti-\u00e2ge ! Rel\u00e9guons ce concept poussi\u00e9reux au placard. On ne cherche plus seulement \u00e0 figer le temps, mais \u00e0 le ma\u00eetriser, \u00e0 l&#8217;optimiser, \u00e0 le transformer en un alli\u00e9 de performance. Bienvenue dans l&#8217;\u00e8re de la long\u00e9vit\u00e9 triomphante ! Et ne vous y trompez pas : il ne s&#8217;agit pas d&#8217;une simple [&hellip;]<\/p>\n","protected":false},"author":46,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[6432],"blog_categorie":[532],"class_list":["post-40467","post","type-post","status-publish","format-standard","hentry","tag-pulse","blog_categorie-insights"],"acf":[],"lang":"fr","translations":{"fr":40467,"en":40425},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/40467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/comments?post=40467"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/40467\/revisions"}],"predecessor-version":[{"id":40489,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/40467\/revisions\/40489"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/media?parent=40467"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/tags?post=40467"},{"taxonomy":"blog_categorie","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/blog_categorie?post=40467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}