{"id":42051,"date":"2025-11-07T13:48:19","date_gmt":"2025-11-07T12:48:19","guid":{"rendered":"https:\/\/cba-design.com\/france\/?p=42051"},"modified":"2025-11-07T13:54:42","modified_gmt":"2025-11-07T12:54:42","slug":"red-dot-award","status":"publish","type":"post","link":"https:\/\/cba-design.com\/france\/red-dot-award\/","title":{"rendered":"CBA remporte deux distinctions au Red Dot Award 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"42051\" class=\"elementor elementor-42051\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a96f432 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a96f432\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5f53e30\" data-id=\"5f53e30\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e200862 elementor-widget elementor-widget-text-editor\" data-id=\"e200862\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: normal;\">L\u2019agence internationale de\u00a0branding\u00a0CBA, membre du groupe\u00a0WPP, a \u00e9t\u00e9 doublement r\u00e9compens\u00e9e lors du\u00a0Red Dot\u00a0Award\u00a0: Brands &amp; Communication Design 2025, confirmant son excellence cr\u00e9ative et la force de son r\u00e9seau mondial.\u00a0<\/span><\/h3><p>Cette ann\u00e9e, deux projets se sont distingu\u00e9s : la cr\u00e9ation de la marque\u00a0<a href=\"https:\/\/cba-design.com\/spain\/en\/projects\/caramelo\/\" target=\"_blank\" rel=\"noopener\">Caramelo Hotels<\/a>, con\u00e7ue par\u00a0CBA Espagne\u00a0pour\u00a0Globales Hotels, et le rebranding pro\u00a0bono\u00a0de l\u2019association fran\u00e7aise\u00a0<a href=\"https:\/\/cba-design.com\/spain\/en\/projects\/caramelo\/\" target=\"_blank\" rel=\"noopener\">Moteur!<\/a>,\u00a0men\u00e9 par\u00a0CBA Paris. Ces deux r\u00e9alisations illustrent la capacit\u00e9 de l\u2019agence \u00e0 <b>allier strat\u00e9gie, culture et cr\u00e9ativit\u00e9<\/b> pour concevoir des marques et des exp\u00e9riences qui r\u00e9sonnent profond\u00e9ment avec leurs publics.\u00a0<\/p><p>Reconnus comme l\u2019un des concours de design les plus prestigieux au monde, les\u00a0Red Dot Awards\u00a0r\u00e9compensent l\u2019excellence dans 18 cat\u00e9gories. En 2025, des candidatures issues de\u00a058 pays\u00a0ont \u00e9t\u00e9 \u00e9valu\u00e9es par un jury ind\u00e9pendant compos\u00e9 de\u00a030 experts internationaux, qui ont jug\u00e9 chaque projet selon son\u00a0innovation, sa\u00a0qualit\u00e9 de design\u00a0et sa\u00a0pertinence culturelle.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f6759d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6759d9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-42110e3\" data-id=\"42110e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a6b431 elementor-widget elementor-widget-heading\" data-id=\"3a6b431\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Moteur! : Allumer l\u2019\u00e9tincelle du changement <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b92186 elementor-widget elementor-widget-video\" data-id=\"9b92186\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/1133538712?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3acc0ba elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3acc0ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: normal;\"><span data-contrast=\"auto\">Lanc\u00e9 en 2024, le rebranding de\u00a0<\/span><span data-contrast=\"auto\">Moteur!<\/span><span data-contrast=\"auto\">\u00a0s\u2019articule autour de l\u2019id\u00e9e du grattage<\/span><span data-contrast=\"auto\">\u00a0: symbole du potentiel qui se r\u00e9v\u00e8le et du changement social qu\u2019il peut g\u00e9n\u00e9rer. Inspir\u00e9e par le concept de\u00a0<\/span><span data-contrast=\"auto\">\u00ab <\/span><span data-contrast=\"auto\">gratitude qui r\u00e9v\u00e8le l\u2019unicit\u00e9 <\/span><span data-contrast=\"auto\">\u00bb<\/span><span data-contrast=\"auto\">, la nouvelle identit\u00e9 s\u2019appuie sur une signature forte :<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><span data-contrast=\"auto\">\u00ab Un merci qui change la vie. Un merci qui nous relie. \u00bb<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/span><\/h3><p><span data-contrast=\"auto\">Gr\u00e2ce \u00e0 une exploration culturelle approfondie et \u00e0 une fine compr\u00e9hension des aspirations de la jeunesse,\u00a0<\/span><span data-contrast=\"auto\">CBA Paris<\/span><span data-contrast=\"auto\">\u00a0a con\u00e7u une identit\u00e9 visuelle et verbale audacieuse, en rupture avec les codes, capable de cr\u00e9er un lien \u00e9motionnel fort.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><span data-contrast=\"auto\">Le jury du Red Dot a salu\u00e9 ce projet pour sa\u00a0<\/span><span data-contrast=\"auto\">profondeur \u00e9motionnelle<\/span><span data-contrast=\"auto\">, sa\u00a0<\/span><span data-contrast=\"auto\">port\u00e9e culturelle<\/span><span data-contrast=\"auto\">\u00a0et sa\u00a0<\/span><span data-contrast=\"auto\">cr\u00e9ativit\u00e9 porteuse de sens<\/span><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-232d2dd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"232d2dd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-322ba30\" data-id=\"322ba30\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15f1be1 elementor-widget elementor-widget-video\" data-id=\"15f1be1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/914700151?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a30e1a cba-button-blue elementor-align-center elementor-widget elementor-widget-cba-boutons\" data-id=\"2a30e1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/france\/realisations\/moteur-rebranding\/\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">D\u00e9couvrez Moteur!<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0edc556 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0edc556\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2144000\" data-id=\"2144000\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e47ec59 elementor-widget elementor-widget-heading\" data-id=\"e47ec59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Caramelo Hotels : L\u2019essence de l\u2019hospitalit\u00e9 m\u00e9diterran\u00e9enne <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7b7d66 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b7b7d66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: normal;\">Avec<\/span> <span style=\"font-weight: normal;\" data-start=\"151\" data-end=\"170\">Caramelo Hotels<\/span><span style=\"font-weight: normal;\">, <\/span><span style=\"font-weight: normal;\" data-start=\"172\" data-end=\"187\">CBA Espagne<\/span><span style=\"font-weight: normal;\"> a imagin\u00e9 une marque qui c\u00e9l\u00e8bre la chaleur et l\u2019authenticit\u00e9 de l\u2019accueil m\u00e9diterran\u00e9en. Le nom, simple et \u00e9vocateur, incarne une promesse de douceur et de proximit\u00e9, tout en exprimant la convivialit\u00e9 et la joie de vivre propres \u00e0 cette culture.\u00a0<\/span><\/h3><p data-start=\"146\" data-end=\"592\">L\u2019agence a d\u00e9velopp\u00e9 une identit\u00e9 visuelle lumineuse et sensorielle, inspir\u00e9e par la mer, la lumi\u00e8re du Sud et la simplicit\u00e9 \u00e9l\u00e9gante des moments partag\u00e9s. Au-del\u00e0 du design, Caramelo Hotels traduit une v\u00e9ritable philosophie : celle d\u2019un s\u00e9jour sinc\u00e8re, fait de confort, de g\u00e9n\u00e9rosit\u00e9 et de liens humains. Gr\u00e2ce \u00e0 une approche strat\u00e9gique et \u00e9motionnelle, <span data-start=\"794\" data-end=\"801\">CBA<\/span> a donn\u00e9 naissance \u00e0 une exp\u00e9rience de marque coh\u00e9rente et m\u00e9morable, invitant chaque voyageur \u00e0 go\u00fbter \u00e0 la douceur m\u00e9diterran\u00e9enne dans sa forme la plus authentique.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc7c799 elementor-widget elementor-widget-video\" data-id=\"cc7c799\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"Lecteur vid\u00e9o vimeo\" src=\"https:\/\/player.vimeo.com\/video\/1134292910?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86060dd cba-button-blue elementor-align-center elementor-widget elementor-widget-cba-boutons\" data-id=\"86060dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/spain\/en\/projects\/caramelo\/\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">Explorez Caramelo<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cbbb6e5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cbbb6e5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-654f9b8\" data-id=\"654f9b8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-721ee3b elementor-widget elementor-widget-heading\" data-id=\"721ee3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Une reconnaissance mondiale de la cr\u00e9ativit\u00e9 <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c77e2d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7c77e2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: normal;\"><span data-contrast=\"auto\">Les deux projets seront pr\u00e9sent\u00e9s \u00e0 l\u2019<\/span><span data-contrast=\"auto\">exposition officielle des laur\u00e9ats Red Dot<\/span><span data-contrast=\"auto\">\u00a0\u00e0 partir de\u00a0<\/span><span data-contrast=\"auto\">novembre 2025<\/span><span data-contrast=\"auto\">, et figureront dans les\u00a0<\/span><span data-contrast=\"auto\">publications internationales<\/span><span data-contrast=\"auto\">\u00a0associ\u00e9es aux prix.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/span><\/h3><p><span data-contrast=\"auto\">Ces distinctions confirment\u00a0<\/span><span data-contrast=\"auto\">CBA<\/span><span data-contrast=\"auto\">\u00a0comme un\u00a0<\/span><span data-contrast=\"auto\">acteur mondial majeur<\/span><span data-contrast=\"auto\">\u00a0du design de marque et de communication, fort d\u2019un parcours constant dans la cr\u00e9ation de solutions innovantes, pertinentes et \u00e0 haute valeur cr\u00e9ative pour ses clients \u00e0 travers le monde.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c4de044 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c4de044\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5345461\" data-id=\"5345461\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c3fb3b elementor-widget elementor-widget-cba-carousel-testimonial\" data-id=\"4c3fb3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-carousel-testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t            <div class=\"cba-slider-testimonials\">\n              <div class=\"navigation\">\n                <div class=\"testimonials-button-prev\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/themes\/CBAdesign\/img\/slider-navigation.svg\" alt=\"\" class=\"svg-image\" title=\"\">\n                <\/div>\n                <div class=\"testimonials-pagination\"><\/div>\n                <div class=\"testimonials-button-next\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/themes\/CBAdesign\/img\/slider-navigation.svg\" alt=\"\" class=\"svg-image\" title=\"\">\n                <\/div>\n              <\/div>\n              <div class=\"swiper-wrapper\">\n                                  <div class=\"swiper-slide\">\n                                        <div class=\"gutter\">\n                      <div class=\"bg\">\n                        <img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/09\/Cecile-Ayed-2.png\" alt=\"\" title=\"\">\n                      <\/div>\n                      <div class=\"content quotes\">\n                        <div>\n                          <h3>\u00catre r\u00e9compens\u00e9s par deux Red Dot Awards\u00a0cette ann\u00e9e t\u00e9moigne de la\u00a0force et de la diversit\u00e9 de notre r\u00e9seau.<\/h3><p>Cela refl\u00e8te non seulement le talent de nos \u00e9quipes, mais aussi notre conviction commune que le\u00a0branding, lorsqu\u2019il s\u2019appuie sur la strat\u00e9gie et la cr\u00e9ativit\u00e9, a le pouvoir de\u00a0transformer les marques\u00a0et de\u00a0g\u00e9n\u00e9rer un impact positif et durable. \u00a0<\/p>                          <div class=\"author\">C\u00e9cile Ayed, <span class=\"function\">Pr\u00e9sidente du r\u00e9seau CBA<\/span><\/div>\n                        <\/div>\n                      <\/div>\n                    <\/div>\n                  <\/div>\n                               <\/div>\n              <div class=\"swiper-pagination\"><\/div>\n            <\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8ede34e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8ede34e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-55be14d\" data-id=\"55be14d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ad62c8 elementor-widget elementor-widget-heading\" data-id=\"9ad62c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Construisons ensemble l\u2019avenir de votre marque<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98264aa elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"98264aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: normal;\">Chez\u00a0CBA, nous croyons au pouvoir du design pour\u00a0cr\u00e9er du lien,\u00a0transformer les marques\u00a0et\u00a0donner du sens aux exp\u00e9riences.\u00a0<\/span><\/h3><h3><span style=\"font-weight: normal;\">Pr\u00eat \u00e0 donner vie \u00e0 <\/span>votre vision de marque ?\u00a0<\/h3><p><a href=\"https:\/\/cba-design.com\/france\/contact\/form-contact-en\/\" target=\"_blank\" rel=\"noopener\">Contactez-nous<\/a>, faisons \u00e9merger ensemble des Unordinary Ideas.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d50136 elementor-align-center cba-button-default elementor-widget elementor-widget-cba-boutons\" data-id=\"7d50136\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/france\/contact\/form-contact-en\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-icon elementor-align-icon-left\">\n                <i aria-hidden=\"true\" class=\"far fa-envelope\"><\/i>              <\/span>\n                            <span class=\"elementor-button-text\">Palons-en !<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>L\u2019agence internationale de\u00a0branding\u00a0CBA, membre du groupe\u00a0WPP, a \u00e9t\u00e9 doublement r\u00e9compens\u00e9e lors du\u00a0Red Dot\u00a0Award\u00a0: Brands &amp; Communication Design 2025, confirmant son excellence cr\u00e9ative et la force de son r\u00e9seau mondial.\u00a0 Cette ann\u00e9e, deux projets se sont distingu\u00e9s : la cr\u00e9ation de la marque\u00a0Caramelo Hotels, con\u00e7ue par\u00a0CBA Espagne\u00a0pour\u00a0Globales Hotels, et le rebranding pro\u00a0bono\u00a0de l\u2019association fran\u00e7aise\u00a0Moteur!,\u00a0men\u00e9 par\u00a0CBA Paris. [&hellip;]<\/p>\n","protected":false},"author":46,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"blog_categorie":[78,80],"class_list":["post-42051","post","type-post","status-publish","format-standard","hentry","blog_categorie-awards","blog_categorie-news"],"acf":[],"lang":"fr","translations":{"fr":42051,"en":42074},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/42051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/comments?post=42051"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/42051\/revisions"}],"predecessor-version":[{"id":42073,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/posts\/42051\/revisions\/42073"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/media?parent=42051"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/tags?post=42051"},{"taxonomy":"blog_categorie","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/blog_categorie?post=42051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}