{"id":19239,"date":"2023-01-16T12:21:01","date_gmt":"2023-01-16T11:21:01","guid":{"rendered":"https:\/\/cba-design.com\/france\/?post_type=projets&#038;p=19239"},"modified":"2023-08-22T16:07:34","modified_gmt":"2023-08-22T14:07:34","slug":"cazoolo-for-a-sustainable-design","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/france\/en\/projects\/cazoolo-for-a-sustainable-design\/","title":{"rendered":"Cazoolo: for a sustainable design"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19239\" class=\"elementor elementor-19239\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58bfe09 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58bfe09\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-070eeb3\" data-id=\"070eeb3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-130f5eb elementor-widget elementor-widget-heading\" data-id=\"130f5eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ BACKGROUND<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58e0268 elementor-widget elementor-widget-text-editor\" data-id=\"58e0268\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Braskem is a global petrochemical company with innovative DNA and strategic business vision, whose purpose is to improve people&#8217;s lives by creating sustainable solutions in chemistry and plastics.\u202f<\/p><p><span style=\"color: var( --e-global-color-primary )\"><a href=\"https:\/\/cba-design.com\/latam\/en\/\" target=\"_blank\" rel=\"noopener\">CBA B+G<\/a>,\u00a0<\/span><span style=\"color: var( --e-global-color-primary )\">Braskem&#8217;s partner in several projects, was responsible for the company&#8217;s brand evolution and its strategic repositioning; for the development of<\/span><span style=\"color: var( --e-global-color-primary )\">\u00a0<a href=\"https:\/\/cba-design.com\/latam\/en\/cases\/braskem\/\" target=\"_blank\" rel=\"noopener\">Brand Center Braskem<\/a>\u00a0<\/span>and its branded environment; for the expansion of the product portfolio encouraging circular economy based on the already recognized brand<span style=\"color: var( --e-global-color-primary )\">\u00a0<a href=\"https:\/\/cba-design.com\/latam\/en\/cases\/braskem-im-green\/\" target=\"_blank\" rel=\"noopener\"><strong>I\u2019m Green<\/strong><\/a>,\u00a0<\/span>and, more recently, for <strong>the creation of the Cazoolo brand<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c6d515f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c6d515f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a0f9a73\" data-id=\"a0f9a73\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-214453c elementor-widget elementor-widget-video\" data-id=\"214453c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/783088628?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a683a58 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a683a58\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21f053f\" data-id=\"21f053f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-844ced0 elementor-widget elementor-widget-heading\" data-id=\"844ced0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ CAZOOLO<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee57ccb elementor-widget elementor-widget-text-editor\" data-id=\"ee57ccb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cazoolo is the <strong>Packaging Design Lab for Braskem&#8217;s Circular Economy<\/strong>, located in the capital city of S\u00e3o Paulo. It is an innovation hub designed to house a creative community, where customers, brand owners, designers and startups can meet to rethink packaging from a sustainable design approach, crafting the whole process \u2013 from concept to post-consumption \u2013 aiming at circularity and lower environmental impact.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b665cd9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b665cd9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca9454b\" data-id=\"ca9454b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1e7bfb elementor-testimonial--skin-default elementor-testimonial--layout-image_inline elementor-testimonial--align-center elementor-arrows-yes elementor-pagination-type-bullets elementor-widget elementor-widget-testimonial-carousel\" data-id=\"c1e7bfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;show_arrows&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;bullets&quot;,&quot;speed&quot;:500,&quot;autoplay&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;loop&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"testimonial-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\">\n\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial__content\">\n\t\t\t\t\t<div class=\"elementor-testimonial__text\">\n\t\t\t\t\t\t\u00a0\n\"The future requires a new design concept, and Cazoolo will contribute to this transformation. The initiative highlights the importance of embracing a sustainable mindset from the beginning, when the packaging is still being conceived. Cazoolo will enable us to expand knowledge and practice concepts such as life cycle analysis and design for environment. We will boost the circular economy and transform our future and the future of next generations.\"\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-testimonial__footer\">\n\t\t\t\t\t\t\t\t<cite class=\"elementor-testimonial__cite\"><span class=\"elementor-testimonial__name\">Ana Laura Sivieri<\/span><span class=\"elementor-testimonial__title\"> Director of Marketing and Corporate Communication at Braskem<\/span><\/cite>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1bff8a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a1bff8a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-00b0567\" data-id=\"00b0567\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07c97a3 elementor-widget elementor-widget-heading\" data-id=\"07c97a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ TRUE VISION<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c789533 elementor-widget elementor-widget-heading\" data-id=\"c789533\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"\u00c9crivez ici...\" style=\"line-height: 1\">Circular packaging design lab <\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4389f5 elementor-widget elementor-widget-text-editor\" data-id=\"b4389f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>From day one, we at CBA were well aware of the huge challenge we were facing, and we developed an <strong>extensive, thorough, and rewarding branding project<\/strong>. From strategy to visual identity, from naming to phygital experience, the process involved a lot of <strong>co-creation<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c6759b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c6759b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e54c956\" data-id=\"e54c956\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c9771d8 elementor-widget elementor-widget-image\" data-id=\"c9771d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"840\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Animacao01.gif\" class=\"attachment-full size-full wp-image-19258\" alt=\"\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8103a9 elementor-widget elementor-widget-image\" data-id=\"f8103a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1371\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/04-BDA22-Cazoolo.jpg\" class=\"attachment-full size-full wp-image-19243\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/04-BDA22-Cazoolo.jpg 1371w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/04-BDA22-Cazoolo-1120x654.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/04-BDA22-Cazoolo-520x303.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/04-BDA22-Cazoolo-768x448.jpg 768w\" sizes=\"(max-width: 1371px) 100vw, 1371px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61e6e67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"61e6e67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b6c78a0\" data-id=\"b6c78a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-116e43c elementor-widget elementor-widget-text-editor\" data-id=\"116e43c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To create the new brand strategy, the first step was to develop its platform, establishing the brand personality, purpose, and values, to define the brand positioning. Key values such as being a facilitator of tangible solutions, believing in creative and accessible collaboration and understanding the positive value of plastics, have guided the development of brand elements.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-241785e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"241785e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-660ebe9\" data-id=\"660ebe9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5632594 elementor-widget elementor-widget-heading\" data-id=\"5632594\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ CREATIVE EXPRESSION - BRAND STRATEGY<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-449995b elementor-widget elementor-widget-text-editor\" data-id=\"449995b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To create the new brand strategy, the first step was to develop its platform, establishing the brand personality, purpose, and values, to define the brand positioning. Key values such as being a <strong>facilitator of tangible solutions, believing in creative and accessible collaboration and understanding the positive value of plastics<\/strong>, have guided the development of brand elements.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6291e89 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6291e89\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45f2831\" data-id=\"45f2831\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-130b9f7 elementor-widget elementor-widget-video\" data-id=\"130b9f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Animacao02.mov\" autoplay=\"\" loop=\"\" controls=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-407c1f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"407c1f1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-40c621f\" data-id=\"40c621f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f81f14c elementor-widget elementor-widget-heading\" data-id=\"f81f14c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ CREATIVE EXPRESSION - naming<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2da5c3 elementor-widget elementor-widget-heading\" data-id=\"b2da5c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A place where everything can be transformed into its best version. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd1dd15 elementor-widget elementor-widget-text-editor\" data-id=\"cd1dd15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For the naming, the inspiration was to look for something that stems from within, a great transformation that happens from the inside out. We believe that the energy required to evolve, to create something new, is to be found within each individual. The name (which sounds like \u201c<strong>casulo<\/strong>\u201d \u2013 the Brazilian word for \u201c<strong>cocoon<\/strong>\u201d) is also a direct reference to the concept of packaging, since a cocoon is in itself a package. All the more, a perfect package, shaped by nature&#8217;s ingenuity. <strong>A place where big changes happen and where everything can be transformed into its best version.<\/strong><\/p><p>The letter &#8220;O&#8221; is replaced by the main icon of the brand, alluding to transformation and movement; <strong>the transformative power that everyone possesses<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0fbc422 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0fbc422\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ad6276\" data-id=\"9ad6276\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e66caa2 elementor-widget elementor-widget-video\" data-id=\"e66caa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Animacao03B_mov.mp4\" autoplay=\"\" loop=\"\" controls=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71ff4ec elementor-widget elementor-widget-image\" data-id=\"71ff4ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1493\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-scaled.jpg\" class=\"attachment-full size-full wp-image-19251\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-scaled.jpg 2560w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-1120x653.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-1400x817.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-520x303.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-768x448.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-1536x896.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/11-BDA22-Cazoolo-2048x1195.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-635364a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"635364a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-53c1452\" data-id=\"53c1452\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-988ad46 elementor-widget elementor-widget-text-editor\" data-id=\"988ad46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For its visual identity, we adopted a clean graphic concept, supported by a contemporary color palette, with simple and uncomplicated typography and icons, creating a purposefully more down-to-earth brand, connected with the maker culture and the positive attitude of the lab.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6fe8f5a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6fe8f5a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5f7c2dd\" data-id=\"5f7c2dd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a172d97 elementor-widget elementor-widget-heading\" data-id=\"a172d97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ CREATIVE EXPRESSION - Visual identity<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-976d596 elementor-widget elementor-widget-heading\" data-id=\"976d596\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A brand connected with the maker culture and the positive attitude of the lab.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ad4f1b elementor-widget elementor-widget-text-editor\" data-id=\"2ad4f1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For its visual identity, we adopted a <strong>clean graphic concept, supported by a contemporary color palette, with simple and uncomplicated typography and icons<\/strong>, creating a purposefully more down-to-earth brand, connected with the maker culture and the positive attitude of the lab.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6172a1a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6172a1a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37c8dc2\" data-id=\"37c8dc2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8353b11 elementor-widget elementor-widget-image\" data-id=\"8353b11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img04.jpg\" class=\"attachment-large size-large wp-image-19267\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img04.jpg 1200w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img04-1120x747.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img04-520x347.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img04-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c7c34f elementor-widget elementor-widget-video\" data-id=\"5c7c34f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/745502114?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84481c3 elementor-widget elementor-widget-image\" data-id=\"84481c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img02.jpg\" class=\"attachment-large size-large wp-image-19266\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img02.jpg 1200w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img02-1120x747.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img02-520x347.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/CBABG-Cazoolo-Case-Img02-768x512.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1fbe317 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1fbe317\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6172223\" data-id=\"6172223\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-376fa80 elementor-widget elementor-widget-text-editor\" data-id=\"376fa80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The projects developed in the hub will be based on <strong>Design for Environment (DfE) and Life Cycle Analysis (LCA)<\/strong> concepts, giving birth to innovative and sustainable packaging.<\/p><p><strong>Leveraging the advance of packaging circularity is a mission that relates to our vision, and we love being part of this story.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-724fbc6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"724fbc6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3dcc2a1\" data-id=\"3dcc2a1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39365c2 elementor-widget elementor-widget-image\" data-id=\"39365c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1371\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/19-BDA22-Cazoolo-2048x1195-1.jpg\" class=\"attachment-large size-large wp-image-19261\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/19-BDA22-Cazoolo-2048x1195-1.jpg 1371w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/19-BDA22-Cazoolo-2048x1195-1-1120x654.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/19-BDA22-Cazoolo-2048x1195-1-520x303.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/19-BDA22-Cazoolo-2048x1195-1-768x448.jpg 768w\" sizes=\"(max-width: 1371px) 100vw, 1371px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb8aebd elementor-widget elementor-widget-cba-gallery\" data-id=\"eb8aebd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                          <div class=\"double-photos\">\n                <div class=\"left \" style=\"background-image: url(https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/06-BDA22-Cazoolo.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/06-BDA22-Cazoolo.jpg\" alt=\"\" title=\"\">\n                <\/div>\n                <div class=\"right bigger\" style=\"background-image: url(https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2022\/09\/CBABG-Cazoolo-Case-Img03.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2022\/09\/CBABG-Cazoolo-Case-Img03.jpg\" alt=\"\" title=\"\">\n                <\/div>\n              <\/div>\n                                    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2293c7 elementor-widget elementor-widget-cba-gallery\" data-id=\"c2293c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                          <div class=\"double-photos\">\n                <div class=\"left bigger\" style=\"background-image: url(https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/13-BDA22-Cazoolo.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/13-BDA22-Cazoolo.jpg\" alt=\"\" title=\"\">\n                <\/div>\n                <div class=\"right \" style=\"background-image: url(https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2022\/09\/CBABG-Cazoolo-Case-Img01.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2022\/09\/CBABG-Cazoolo-Case-Img01.jpg\" alt=\"\" title=\"\">\n                <\/div>\n              <\/div>\n                                    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70d44ac elementor-widget elementor-widget-image\" data-id=\"70d44ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1371\" height=\"800\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/23-BDA22-Cazoolo-2048x1195-2.jpg\" class=\"attachment-large size-large wp-image-19264\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/23-BDA22-Cazoolo-2048x1195-2.jpg 1371w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/23-BDA22-Cazoolo-2048x1195-2-1120x654.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/23-BDA22-Cazoolo-2048x1195-2-520x303.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/23-BDA22-Cazoolo-2048x1195-2-768x448.jpg 768w\" sizes=\"(max-width: 1371px) 100vw, 1371px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb5d140 elementor-widget elementor-widget-image\" data-id=\"eb5d140\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"817\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/03-BDA22-Cazoolo-1-1400x817.jpg\" class=\"attachment-large size-large wp-image-19273\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/03-BDA22-Cazoolo-1-1400x817.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/03-BDA22-Cazoolo-1-1120x653.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2023\/01\/03-BDA22-Cazoolo-1-520x303.jpg 520w, 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title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[379],"industry":[391],"services":[427,429,3400],"project_tags":[],"class_list":["post-19239","projets","type-projets","status-publish","hentry","business_needs-innovation","industry-corporate","services-identity","services-innovation","services-naming"],"acf":[],"lang":"en","translations":{"en":19239,"fr":19278},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/19239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/19239\/revisions"}],"predecessor-version":[{"id":26072,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/19239\/revisions\/26072"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/media?parent=19239"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/business_needs?post=19239"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/industry?post=19239"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/services?post=19239"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/project_tags?post=19239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}