{"id":40959,"date":"2025-07-21T14:42:42","date_gmt":"2025-07-21T12:42:42","guid":{"rendered":"https:\/\/cba-design.com\/france\/?post_type=projets&#038;p=40959"},"modified":"2025-07-23T14:57:30","modified_gmt":"2025-07-23T12:57:30","slug":"groupement-mousquetaires","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/france\/realisations\/groupement-mousquetaires\/","title":{"rendered":"GROUPEMENT MOUSQUETAIRES"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"40959\" class=\"elementor elementor-40959\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-084871b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"084871b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-caa83cd\" data-id=\"caa83cd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c09940d elementor-widget elementor-widget-accordion\" data-id=\"c09940d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-2011\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2011\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">D\u00e9couvrez la collaboration entre CBA et Les Mousquetaires<\/a>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\t<div id=\"elementor-tab-content-2011\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2011\"><div data-testid=\"collapsible-content-wrapper\"><h2><b style=\"font-size: 18px;\">\/ CONTEXTE<\/b><\/h2><p style=\"font-weight: 400;\">Depuis 2023, le Groupement <a href=\"https:\/\/www.mousquetaires.com\" target=\"_blank\" rel=\"noopener\">Les Mousquetaires<\/a>, acteur majeur de la distribution en Europe \u00e0 travers trois piliers d\u2019expertise &#8211; l\u2019alimentaire, l\u2019\u00e9quipement de la maison et l\u2019automobile &#8211; repr\u00e9sent\u00e9 par ses enseignes <strong><a href=\"https:\/\/www.intermarche.com\/?srsltid=AfmBOoqWUvKTIVkpxnFpaklsTRZ4QkRWtBUCGsnyykYpPscE-wSjtbbe\" target=\"_blank\" rel=\"noopener\">Intermarch\u00e9<\/a>, <a href=\"https:\/\/www.netto.fr\" target=\"_blank\" rel=\"noopener\">Netto<\/a>, <a href=\"https:\/\/www.bricomarche.com\" target=\"_blank\" rel=\"noopener\">Bricomarch\u00e9<\/a>, <a href=\"https:\/\/www.bricocash.fr\" target=\"_blank\" rel=\"noopener\">Brico Cash<\/a>, <a href=\"https:\/\/www.bricorama.fr\" target=\"_blank\" rel=\"noopener\">Bricorama<\/a>, <a href=\"https:\/\/www.roady.fr\/?srsltid=AfmBOoopkxNxX7t6UzjRkwdKrO2N2-gU4K11H-MSaNoQzyboXjVmmZMP\" target=\"_blank\" rel=\"noopener\">Roady<\/a> et <a href=\"https:\/\/www.rapidparebrise.fr\" target=\"_blank\" rel=\"noopener\">Rapid Pare-Brise<\/a><\/strong>, a engag\u00e9 une r\u00e9flexion strat\u00e9gique sur son identit\u00e9 et sa culture d\u2019entreprise.<\/p><p style=\"font-weight: 400;\">L\u2019enjeu\u00a0: <strong>RENFORCER LA FIERTE D\u2019APPARTENANCE<\/strong> au sein de ses \u00e9quipes tout en affirmant sa singularit\u00e9 aupr\u00e8s des diff\u00e9rentes parties prenantes telles que les pouvoir publics ou les collectivit\u00e9s locales.<\/p><p><b>\/ TRUE VISION<\/b><\/p><p style=\"font-weight: 400;\">D\u00e9finir une empreinte de marque forte qui permette de clarifier le r\u00f4le du Groupement en compl\u00e9mentarit\u00e9 de la puissance des enseignes qui le compose. Il s&#8217;agissait de faire \u00e9merger les valeurs fondatrices unissant tous les salari\u00e9s permanents et adh\u00e9rents afin de renforcer la culture d\u2019entreprise.<\/p><p style=\"font-weight: 400;\">S\u2019appuyant sur la vison du fondateur des Mousquetaires et la r\u00e9alit\u00e9 du v\u00e9cu actuel des salari\u00e9s, le parti-pris strat\u00e9gique a \u00e9t\u00e9 de choisir la proximit\u00e9 comme pierre angulaire du groupement.\u00a0 Il en a d\u00e9coul\u00e9 un changement de nom : \u00a0\u201cLes Mousquetaires \u00bb devenant \u00ab Groupement Mousquetaires \u00bb, pour refl\u00e9ter le collectif et l\u2019interd\u00e9pendance du mod\u00e8le ainsi que l\u2019\u00e9laboration d\u2019un manifeste et d\u2019une signature forte, <strong><em>Ensemble, proche de vous.<\/em><\/strong><\/p><p><strong>\/ EXPRESSION\u00a0CR\u00c9ATIVE <\/strong><\/p><p style=\"font-weight: 400;\">L\u2019\u00e9volution du logo permet de conserver un lien avec l\u2019h\u00e9ritage de l\u2019ic\u00f4ne du mousquetaire tout en modernisant l\u2019ensemble du territoire graphique.<\/p><p style=\"font-weight: 400;\">Afin de r\u00e9inventer la proximit\u00e9, de nouveaux encodants &#8211; tels que les trames ou le langage pictographique signature &#8211; ont \u00e9t\u00e9 ajout\u00e9 \u00e0 la charte comme \u00e9l\u00e9ments de preuve du maillage territorial, du dynamisme ou du collectif.<\/p><p style=\"font-weight: 400;\">De nouveaux supports tot\u00e9miques ont \u00e9galement vu le jour comme les panneaux \u00e0 destination des magasins et des collaborateurs, mettant en avant les engagements locaux, tels que les alliances avec les agriculteurs ou la redistribution des b\u00e9n\u00e9fices \u00e0 des associations.<\/p><p><strong>\u00a0<\/strong><\/p><p><strong>\/ R\u00c9SULTATS<\/strong><\/p><p style=\"font-weight: 400;\">Le projet permet au Groupement Mousquetaires de renouer avec ses valeurs fondamentales tout en modernisant son image.<\/p><p style=\"font-weight: 400;\">Ce repositionnement strat\u00e9gique repr\u00e9sente \u00e9galement une opportunit\u00e9 de s\u00e9duire une nouvelle g\u00e9n\u00e9ration d\u2019adh\u00e9rents et de s\u2019affirmer comme un mod\u00e8le solidaire, int\u00e9gr\u00e9 et unique sur un march\u00e9 de la distribution hautement concurrentiel.<\/p><p style=\"font-weight: 400;\">CBA a donn\u00e9 un nouveau souffle \u00e0 la marque tout en <strong>pr\u00e9servant son h\u00e9ritage et rendant hommage \u00e0 sa diff\u00e9rence<\/strong>.<\/p><\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f561b76 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f561b76\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-acc584a\" data-id=\"acc584a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10edf72 elementor-widget elementor-widget-spacer\" data-id=\"10edf72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d65d6b1 elementor-widget elementor-widget-image\" data-id=\"d65d6b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"439\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-1400x439.jpg\" class=\"attachment-large size-large wp-image-41005\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-1400x439.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-1120x351.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-520x163.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-768x241.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-1536x481.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-6-e1753103199508-2048x641.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdafb9c elementor-widget elementor-widget-image\" data-id=\"cdafb9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-1400x788.png\" class=\"attachment-large size-large wp-image-40962\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-1400x788.png 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-1120x630.png 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-520x293.png 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-768x432.png 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-1536x864.png 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-03-2048x1152.png 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5d66a2 elementor-widget elementor-widget-image\" data-id=\"e5d66a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-1400x788.jpg\" class=\"attachment-large size-large wp-image-40970\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-1400x788.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-1120x630.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-520x293.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-768x432.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-1536x864.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-17-1-2048x1152.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c2d14ce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c2d14ce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cbd77e9\" data-id=\"cbd77e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bea470 elementor-widget elementor-widget-image\" data-id=\"8bea470\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-1400x788.jpg\" class=\"attachment-large size-large wp-image-40971\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-1400x788.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-1120x630.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-520x293.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-768x432.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-1536x864.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/250120_mousquetaire_case_studies-08-2048x1152.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cfd15fe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cfd15fe\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2048985\" data-id=\"2048985\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e720c21 elementor-widget elementor-widget-video\" data-id=\"e720c21\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/ANIMATION-GLYPHE-2.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-332469e\" data-id=\"332469e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78f1d35 elementor-widget elementor-widget-video\" data-id=\"78f1d35\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/ANIMATION-PICTO-2-3.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8db85be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8db85be\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1fb042c\" data-id=\"1fb042c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfcfecf elementor-widget elementor-widget-image\" data-id=\"dfcfecf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"891\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-1400x891.jpg\" class=\"attachment-large size-large wp-image-41004\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-1400x891.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-1120x713.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-520x331.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-768x489.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-1536x978.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-4-2048x1303.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b18f33 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b18f33\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-586211a\" data-id=\"586211a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3552d9 elementor-widget elementor-widget-image\" data-id=\"e3552d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"891\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-1400x891.jpg\" class=\"attachment-large size-large wp-image-41006\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-1400x891.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-1120x713.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-520x331.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-768x489.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-1536x978.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-3-2-2048x1303.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4f9487 elementor-widget elementor-widget-image\" data-id=\"f4f9487\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"891\" src=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-1400x891.jpg\" class=\"attachment-large size-large wp-image-41003\" alt=\"\" srcset=\"https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-1400x891.jpg 1400w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-1120x713.jpg 1120w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-520x331.jpg 520w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-768x489.jpg 768w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-1536x978.jpg 1536w, https:\/\/cba-design.com\/france\/wp-content\/uploads\/sites\/2\/2025\/07\/image-1-2048x1303.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0bc9085 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0bc9085\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e6bd6ff\" data-id=\"e6bd6ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20fc4f1 elementor-widget elementor-widget-spacer\" data-id=\"20fc4f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c86f856 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c86f856\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-780f763\" data-id=\"780f763\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c5493d elementor-widget elementor-widget-heading\" data-id=\"4c5493d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vous aussi, saisissez l'opportunit\u00e9 de faire briller votre marque.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-926448a cba-button-default elementor-widget elementor-widget-cba-boutons\" data-id=\"926448a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-boutons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        \t\t<div class=\"elementor-button-wrapper\">\n        \t\t\t<a href=\"https:\/\/cba-design.com\/france\/contact\/form-contact\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n        \t\t\t\t            <span class=\"elementor-button-content-wrapper\">\n                            <span class=\"elementor-button-text\">Contactez-nous !<\/span>\n            <\/span>\n                    \t\t\t<\/a>\n        \t\t<\/div>\n\n        \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30f5c0c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"30f5c0c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-682b12c\" data-id=\"682b12c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d6b6b4 elementor-widget elementor-widget-spacer\" data-id=\"2d6b6b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdc076f elementor-widget elementor-widget-spacer\" data-id=\"fdc076f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[258],"industry":[648],"services":[262,4617],"project_tags":[],"class_list":["post-40959","projets","type-projets","status-publish","hentry","business_needs-relevance","industry-services","services-identity","services-branding"],"acf":[],"lang":"fr","translations":{"fr":40959,"en":41025},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/40959","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":5,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/40959\/revisions"}],"predecessor-version":[{"id":41866,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/projets\/40959\/revisions\/41866"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/media?parent=40959"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/business_needs?post=40959"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/industry?post=40959"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/services?post=40959"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/france\/wp-json\/wp\/v2\/project_tags?post=40959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}