{"id":14970,"date":"2023-10-05T12:50:22","date_gmt":"2023-10-05T10:50:22","guid":{"rendered":"https:\/\/cba-design.com\/italy\/?post_type=projets&#038;p=14970"},"modified":"2023-11-16T18:19:26","modified_gmt":"2023-11-16T17:19:26","slug":"joinrs-feel-the-new-beginning","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/italy\/work\/joinrs-feel-the-new-beginning\/","title":{"rendered":"Joinrs, feel the new beginning"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14970\" class=\"elementor elementor-14970\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b11157c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b11157c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-828e66d\" data-id=\"828e66d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40782c2 elementor-widget elementor-widget-text-editor\" data-id=\"40782c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Joinrs \u00e8 una piattaforma innovativa di recruitment experience basata sull\u2019IA e sofisticati algoritmi di matching tra studenti e imprese. Quando li abbiamo conosciuti erano in una fase di cambio nome della societ\u00e0, con l\u2019obiettivo di agevolare l\u2019internazionalizzazione su altri mercati, e con il bisogno di strutturare la loro nuova identit\u00e0 e storytelling.<\/span><\/p><p><span style=\"font-weight: 400\">Come comunicare una realt\u00e0 in grado di valorizzare il potenziale dei giovani che si stanno affacciando al mondo del lavoro?\u00a0<\/span><span style=\"font-weight: 400\">Come raccontare le innovazioni introdotte da Joinrs nella categoria per far incontrare studenti e aziende che cercano di attrarre i migliori talenti?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9525eb4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9525eb4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9221bef\" data-id=\"9221bef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3c6d08 elementor-widget elementor-widget-video\" data-id=\"e3c6d08\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/872969258?color&amp;autopause=0&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c6cf19d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c6cf19d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51f8285\" data-id=\"51f8285\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e1c40e5 elementor-widget elementor-widget-text-editor\" data-id=\"e1c40e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Guidati dalla ricerca e analisi della categoria, e dalle interviste al board e target, abbiamo messo in luce i principali valori e key message della company, definendo il perimetro in cui\u00a0 Joinrs aiuta sia i giovani talenti, che le aziende partner, nel migliorare quello che fino ad oggi \u00e8 uno scambio di informazioni fredde e poco rilevanti per entrambi.<\/span><\/p><p><span style=\"font-weight: 400\">Da questa prima fase siamo arrivati alla definizione del nuovo posizionamento \u201cFeel the new beginning\u201d.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30bcfe5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"30bcfe5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ce58e6\" data-id=\"6ce58e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d6c028 elementor-widget elementor-widget-video\" data-id=\"1d6c028\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;yt_privacy&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/871394293?color&amp;autopause=0&amp;dnt=true&amp;loop=1&amp;muted=0&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e33c75b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e33c75b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0dcdb99\" data-id=\"0dcdb99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ce6ef5c elementor-widget elementor-widget-text-editor\" data-id=\"ce6ef5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">\u201cJoinrs\u201d \u00e8 il termine che in inglese definisce un \u201cnuovo arrivato\u201d nel posto di lavoro. Rappresenta un momento importante, carico di emozioni positive ma anche di paure e incertezze. <\/span><span style=\"font-weight: 400\">Qui nasce il design concept: dalla volont\u00e0 di dare visibilit\u00e0 a queste emozioni<\/span><span style=\"font-weight: 400\">, e usarle come key elements per costruire il racconto di marca e identit\u00e0 visiva.<\/span><\/p><p><span style=\"font-weight: 400\">Abbiamo catalogato tutte le fasi di inserimento lavorativo dei \u201cnew Joinrs\u201d, a partire dalla ricerca degli annunci di lavoro, passando per l\u2019esperienza con la piattaforma, fino al primo ingresso in azienda.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4636841 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4636841\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff24f43\" data-id=\"ff24f43\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55b543b elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"55b543b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/cba-design.com\\\/italy\\\/wp-content\\\/uploads\\\/sites\\\/5\\\/2023\\\/10\\\/cba-work-joinrs-22prima-e-dopo-ITA22.json&quot;,&quot;id&quot;:&quot;14979&quot;,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;trigger&quot;:&quot;bind_to_scroll&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;effects_relative_to&quot;:&quot;viewport&quot;,&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9672a5e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9672a5e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b44347d\" data-id=\"b44347d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-568a06d elementor-widget elementor-widget-text-editor\" data-id=\"568a06d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Successivamente abbiamo creato un linguaggio visivo basato su queste espressioni perch\u00e9 rappresentano l\u2019elemento fondativo e pi\u00f9 espressivo della comunicazione umana.\u00a0<\/span><\/p><p><span style=\"font-weight: 400\">Attraverso queste, abbiamo riprodotto un range molto ampio di emozioni, ognuna poi associata ad un frangente specifico dell\u2019esperienza.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e96842 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e96842\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3bc42bb\" data-id=\"3bc42bb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6d6de76 elementor-widget elementor-widget-video\" data-id=\"6d6de76\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22Animazione-Logo22.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f8533b5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f8533b5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-406b31d\" data-id=\"406b31d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-501ea26 elementor-widget elementor-widget-image\" data-id=\"501ea26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"680\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-A-ITA22.webp\" class=\"attachment-large size-large wp-image-14981\" alt=\"\" srcset=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-A-ITA22.webp 1200w, https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-A-ITA22-1120x635.webp 1120w, https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-A-ITA22-520x295.webp 520w, https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-A-ITA22-768x435.webp 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4963479 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4963479\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-104768a\" data-id=\"104768a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2d26ffb elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"2d26ffb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"405\" height=\"630\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-B-ITA22-1.webp\" class=\"attachment-large size-large wp-image-15034\" alt=\"\" srcset=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-B-ITA22-1.webp 405w, https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-B-ITA22-1-334x520.webp 334w\" sizes=\"(max-width: 405px) 100vw, 405px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-be3645b\" data-id=\"be3645b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70d7c2a elementor-widget elementor-widget-image\" data-id=\"70d7c2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22OOH-C-ITA22-copy.webp\" title=\"cba-work-joinrs-OOH C ITA copy\" alt=\"cba-work-joinrs-OOH C ITA copy\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88fc378 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88fc378\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f3834e3\" data-id=\"f3834e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db8cc78 elementor-widget elementor-widget-text-editor\" data-id=\"db8cc78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">L\u2019alfabeto emozionale costruito per Joinrs permette alla societ\u00e0 di avvicinarsi al target, di parlare con essi da pari e di dimostrarsi al contempo vicina a ci\u00f2 che essi provano.\u00a0<\/span><\/p><p><span style=\"font-weight: 400\">Un notevole aspetto di differenziazione rispetto alla comunicazione dei competitor di Joinrs nel settore, caratterizzati da un approccio pi\u00f9 istituzionale e distaccato.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-338bf87 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"338bf87\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df0d2e8\" data-id=\"df0d2e8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59c9ff4 elementor-widget elementor-widget-video\" data-id=\"59c9ff4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22Digital22.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d5a379 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d5a379\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5eb463\" data-id=\"c5eb463\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14e84f2 elementor-widget elementor-widget-text-editor\" data-id=\"14e84f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Il linguaggio, poi, \u00e8 stato arricchito da una palette di colori ampia e vibrante. Per ogni emozione \u00e8 stato individuato un colore primario e un colore secondario. La corrispondenza tra espressione degli occhi e i colori ad essa associata permette di comunicare in maniera forte l\u2019emozione del singolo momento.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f725359 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f725359\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-91eb565\" data-id=\"91eb565\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a5e0b0c elementor-widget elementor-widget-video\" data-id=\"a5e0b0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"autoplay\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/871402615?autoplay=1&amp;playsinline=1&amp;color&amp;autopause=0&amp;loop=1&amp;muted=1&amp;title=0&amp;portrait=0&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bb3953a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bb3953a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8ea630d\" data-id=\"8ea630d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c62ad34 elementor-widget elementor-widget-text-editor\" data-id=\"c62ad34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Abbiamo scelto un carattere tipografico dalle lettere morbide e tondeggianti, il Museo Slab Rounded, per trasmettere un&#8217;identit\u00e0 umana e al contempo affidabile. Lo stile fotografico, infine, sottolinea ulteriormente questi aspetti scegliendo come soggetti dei volti espressivi, colti in momenti di quotidianit\u00e0 e spontaneit\u00e0.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d5e6efa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d5e6efa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79eb9af\" data-id=\"79eb9af\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e12e4c elementor-widget elementor-widget-cba-carousel\" data-id=\"4e12e4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t            <div class=\"cba-slider\">\n              <div class=\"swiper-wrapper\">\n                                <div class=\"swiper-slide\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22MERCH-A22.webp\" alt=\"\" title=\"\">\n                <\/div>\n                                <div class=\"swiper-slide\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22MERCH-B22.webp\" alt=\"\" title=\"\">\n                <\/div>\n                              <\/div>\n              <div class=\"swiper-pagination\"><\/div>\n            <\/div>\n            \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a54aaf1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a54aaf1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-99a904f\" data-id=\"99a904f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b57d96 elementor-widget elementor-widget-text-editor\" data-id=\"1b57d96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400\">Tutti questi elementi sono stati organizzati in un sistema facile da riprodurre con regole di impaginazione chiare, caratteristica essenziale per una startup come Joinrs che deve far vivere la propria identit\u00e0 su touchpoint fisici e digitali in maniera agile e veloce.\u00a0<\/span><\/p><p><span style=\"font-weight: 400\">In questo modo l\u2019identit\u00e0 di Joinrs vive e viene trasmessa in maniera coerente con ci\u00f2 che \u00e8 la propria essenza, rendendo pi\u00f9 forte e sicura la crescita della societ\u00e0 nella propria espansione futura.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9f50c8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9f50c8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-050298e\" data-id=\"050298e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afb1193 elementor-widget elementor-widget-video\" data-id=\"afb1193\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/cba-design.com\/italy\/wp-content\/uploads\/sites\/5\/2023\/10\/cba-work-joinrs-22Layout22.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2dfb8c7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2dfb8c7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e50f34\" data-id=\"0e50f34\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1e68f2 elementor-widget elementor-widget-text-editor\" data-id=\"a1e68f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a style=\"font-family: var( --e-global-typography-83e548f-font-family ), Sans-serif;font-size: var( --e-global-typography-83e548f-font-size );letter-spacing: var( --e-global-typography-83e548f-letter-spacing )\" href=\"https:\/\/www.joinrs.com\/it\/\" target=\"_blank\" rel=\"noopener\">Joinrs<\/a><span style=\"font-weight: 400\">\u00a0\u00e8 una start-up italiana nel mondo del recruitment nata a Milano, altamente innovativa per la categoria grazie all\u2019introduzione della Ai, utile nella fase di matching dei profili tra utenti e imprese, in una fase di internazionalizzazione su scala europea e mondiale.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[618],"industry":[664],"services":[853,704,570,572],"project_tags":[241],"class_list":["post-14970","projets","type-projets","status-publish","hentry","business_needs-innovation","industry-services","services-brand-architecture","services-corporate","services-identity","services-innovation","project_tags-brand-identity"],"acf":[],"lang":"it","translations":{"it":14970,"en":15171},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/projets\/14970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/projets\/14970\/revisions"}],"predecessor-version":[{"id":15408,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/projets\/14970\/revisions\/15408"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/media?parent=14970"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/business_needs?post=14970"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/industry?post=14970"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/services?post=14970"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/italy\/wp-json\/wp\/v2\/project_tags?post=14970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}