{"id":19594,"date":"2023-09-24T10:00:20","date_gmt":"2023-09-24T13:00:20","guid":{"rendered":"https:\/\/cba-design.com\/latam\/?post_type=projets&#038;p=19594"},"modified":"2023-12-01T13:15:51","modified_gmt":"2023-12-01T16:15:51","slug":"oxygea","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/latam\/cases\/oxygea\/","title":{"rendered":"Impulsionando a sustentabilidade e a transforma\u00e7\u00e3o digital"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19594\" class=\"elementor elementor-19594\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f3a1036 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f3a1036\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7674e7f\" data-id=\"7674e7f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5930a4e5 elementor-widget elementor-widget-text-editor\" data-id=\"5930a4e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Oxygea \u00e9 um hub de startups concebido pela Braskem com o prop\u00f3sito de fomentar inova\u00e7\u00f5es disruptivas por meio de incuba\u00e7\u00e3o, investimentos e diferentes mecanismos de intera\u00e7\u00e3o com startups, com vi\u00e9s voltado \u00e0 sustentabilidade e transforma\u00e7\u00e3o digital.\u00a0<\/p><p>Em mais uma parceria com a petroqu\u00edmica de atua\u00e7\u00e3o global, fomos respons\u00e1veis pelo branding de seu novo neg\u00f3cio, abarcando cria\u00e7\u00e3o da estrat\u00e9gia de marca, naming, identidade verbal e identidade visual.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a5407cf elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a5407cf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-df8a10b\" data-id=\"df8a10b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe7d570 elementor-widget elementor-widget-image\" data-id=\"fe7d570\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19610\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-01.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-962bdb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"962bdb5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b51a5dd\" data-id=\"6b51a5dd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6faf9397 elementor-widget elementor-widget-heading\" data-id=\"6faf9397\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Uma personalidade vision\u00e1ria e adapt\u00e1vel<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7327640e elementor-widget elementor-widget-text-editor\" data-id=\"7327640e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Para desenvolver sua estrat\u00e9gia de marca, estabelecemos as diretrizes diferenciadoras de Oxygea, respons\u00e1veis por orientar suas a\u00e7\u00f5es e facilitar a comunica\u00e7\u00e3o com os diferentes p\u00fablicos. Partindo do prop\u00f3sito de \u201ctransformar a vida das pessoas, catalisando sua for\u00e7a empreendedora para impulsionar futuros sustent\u00e1veis\u201d, identificamos os valores da marca, que levaram \u00e0 cria\u00e7\u00e3o de uma personalidade \u00fanica, t\u00e3o vision\u00e1ria quanto adapt\u00e1vel, com a dose de ousadia certa para se ajustar \u00e0s mudan\u00e7as. Esses elementos levaram \u00e0 cria\u00e7\u00e3o de um posicionamento impactante, energ\u00e9tico e vibrante.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4e0cfe2 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4e0cfe2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12ab885\" data-id=\"12ab885\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd71a70 elementor-widget elementor-widget-image\" data-id=\"dd71a70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19611\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-02.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7aee4d elementor-widget elementor-widget-image\" data-id=\"a7aee4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19614\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-05B.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-608d143 elementor-widget elementor-widget-image\" data-id=\"608d143\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19617\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-06.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-368ac75f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"368ac75f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f53cc90\" data-id=\"4f53cc90\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b16a693 elementor-widget elementor-widget-heading\" data-id=\"1b16a693\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Inspirando inova\u00e7\u00e3o e impacto positivo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-738d3c91 elementor-widget elementor-widget-text-editor\" data-id=\"738d3c91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A identidade verbal de Oxygea direcionou o conte\u00fado para a constru\u00e7\u00e3o da marca. Porque a marca \u00e9 carregada de energia transformadora, o tom de voz acelera a a\u00e7\u00e3o, atrav\u00e9s de afirma\u00e7\u00f5es que convidam as pessoas a agirem com refer\u00eancias ao futuro. Em linha com a personalidade vision\u00e1ria e adapt\u00e1vel, os textos trazem novos ares aos seus assuntos, dialogando com quem l\u00ea. Atrav\u00e9s de seu discurso, a marca empodera e inspira as pessoas a pensarem de forma inovadora, em dire\u00e7\u00e3o a um futuro mais sustent\u00e1vel.&nbsp;&nbsp;<\/p><p>Quanto ao nome, Oxygea parte do conceito de oxigenar, sendo um neg\u00f3cio voltado a ideias frescas, renovadoras e duradouras, e sobretudo da inten\u00e7\u00e3o de capacitar startups, alavancando o poder empreendedor sustent\u00e1vel para trazer impacto positivo. Afinal, oxig\u00eanio \u00e9 o elemento essencial para alcan\u00e7ar um futuro sustent\u00e1vel, atrav\u00e9s da transforma\u00e7\u00e3o da ind\u00fastria e das pessoas.&nbsp;&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d75fc1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3d75fc1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-640b41c\" data-id=\"640b41c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e1bf6a elementor-widget elementor-widget-image\" data-id=\"0e1bf6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19620\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-08-2048x1152.jpg 2048w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14029ef elementor-widget elementor-widget-image\" data-id=\"14029ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19623\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-11.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b5ca91f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b5ca91f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cbe1b48\" data-id=\"cbe1b48\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6da3762 elementor-widget elementor-widget-heading\" data-id=\"6da3762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Empreendorismo valorizado <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04b8c54 elementor-widget elementor-widget-text-editor\" data-id=\"04b8c54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sua atitude empreendedora inspirou a cria\u00e7\u00e3o de uma identidade impactante. O logo incorpora a estrat\u00e9gia de marca e reflete a ess\u00eancia e a cultura de um neg\u00f3cio voltado para a transforma\u00e7\u00e3o do futuro da ind\u00fastria. A cor preta, predominante, assim como o estilo fotogr\u00e1fico, remetem ao universo da inova\u00e7\u00e3o. Junto das cores verde e violeta, a paleta de cores ancora e equilibra as express\u00f5es da marca. Usamos tamb\u00e9m supergr\u00e1ficos, que capturam a ess\u00eancia vibrante de Oxygea. A ousadia se reflete na flecha din\u00e2mica apontando para o futuro.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2272a1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d2272a1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5433341\" data-id=\"5433341\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d3be1a1 elementor-widget elementor-widget-image\" data-id=\"d3be1a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"630\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-1120x630.jpg\" class=\"attachment-medium size-medium wp-image-19632\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-1120x630.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-1400x788.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-520x293.jpg 520w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-768x432.jpg 768w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09-1536x864.jpg 1536w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-09.jpg 1920w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61f600f elementor-widget elementor-widget-image\" data-id=\"61f600f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1120\" height=\"628\" src=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-12B-1120x628.jpg\" class=\"attachment-medium size-medium wp-image-19629\" alt=\"\" srcset=\"https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-12B-1120x628.jpg 1120w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-12B-1400x785.jpg 1400w, https:\/\/cba-design.com\/latam\/wp-content\/uploads\/sites\/4\/2023\/08\/CBABG-Case-Oxygea-12B-520x292.jpg 520w, 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role=\"button\" tabindex=\"0\" aria-label=\"Pr\u00f3ximo\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c136d5e elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c136d5e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1925854\" data-id=\"1925854\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a0930cf elementor-widget elementor-widget-text-editor\" data-id=\"a0930cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h3>Veja outros projetos que visam um futuro mais sustent\u00e1vel realizados em parceria com a Braskem:<br \/><a href=\"https:\/\/cba-design.com\/latam\/cases\/braskem-im-green\/\" target=\"_blank\" rel=\"noopener\">I\u2019m green<\/a>,\u00a0<a href=\"https:\/\/cba-design.com\/latam\/cases\/cazoolo\/\" target=\"_blank\" rel=\"noopener\">Cazoolo<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/p\/ClZpPIWvOBM\/\" target=\"_blank\" rel=\"noopener\">Wenew<\/a>,\u00a0<a href=\"https:\/\/cba-design.com\/latam\/cases\/sustainea\/\">Sustainea<\/a>\u00a0e\u00a0<a href=\"https:\/\/www.instagram.com\/p\/ClW76SdvWjV\/\" target=\"_blank\" rel=\"noopener\">Voqen<\/a><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c997810 elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c997810\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-94312f6\" data-id=\"94312f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c8e15a elementor-widget elementor-widget-text-editor\" data-id=\"8c8e15a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h5>Veja outros projetos que visam <br \/>um futuro mais sustent\u00e1vel realizados <br \/>em parceria com a Braskem:<br \/><a href=\"https:\/\/cba-design.com\/latam\/cases\/braskem-im-green\/\" target=\"_blank\" rel=\"noopener\">I\u2019m green<\/a>,\u00a0<a href=\"https:\/\/cba-design.com\/latam\/cases\/cazoolo\/\" target=\"_blank\" rel=\"noopener\">Cazoolo<\/a>,\u00a0<a href=\"https:\/\/www.instagram.com\/p\/ClZpPIWvOBM\/\" target=\"_blank\" rel=\"noopener\">Wenew<\/a>,\u00a0<br \/><a href=\"https:\/\/cba-design.com\/latam\/cases\/sustainea\/\">Sustainea<\/a> e <a href=\"https:\/\/www.instagram.com\/p\/ClW76SdvWjV\/\" target=\"_blank\" rel=\"noopener\">Voqen<\/a><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[452,454],"industry":[2705],"services":[748,752,812],"project_tags":[],"class_list":["post-19594","projets","type-projets","status-publish","hentry","business_needs-design","business_needs-branding","industry-corporate-venture-capital","services-corporate-brand-identity","services-naming","services-brand-strategy"],"acf":[],"lang":"pt","translations":{"pt":19594,"en":19691,"es":19696},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/projets\/19594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":4,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/projets\/19594\/revisions"}],"predecessor-version":[{"id":20116,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/projets\/19594\/revisions\/20116"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/media?parent=19594"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/business_needs?post=19594"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/industry?post=19594"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/services?post=19594"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/latam\/wp-json\/wp\/v2\/project_tags?post=19594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}