{"id":221,"date":"2019-02-09T10:41:49","date_gmt":"2019-02-09T09:41:49","guid":{"rendered":"https:\/\/cba-design.com\/spain\/projets\/nescafe-tazaroja-branding-packaging\/"},"modified":"2025-06-03T12:34:23","modified_gmt":"2025-06-03T10:34:23","slug":"nescafe-tazaroja-branding-packaging","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/spain\/projects\/nescafe-tazaroja-branding-packaging\/","title":{"rendered":"Nescaf\u00e9, 50 Aniversario Taza Roja"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"221\" class=\"elementor elementor-221\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9b20339 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9b20339\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11dcbe3\" data-id=\"11dcbe3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-43327fe elementor-widget elementor-widget-heading\" data-id=\"43327fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">\/ context<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0ae3f8e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0ae3f8e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a01aa5e\" data-id=\"a01aa5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1071fc3 elementor-widget elementor-widget-heading\" data-id=\"1071fc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">50 a\u00f1os de amor por la Taza Roja.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4002313\" data-id=\"4002313\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-233e166 elementor-widget elementor-widget-text-editor\" data-id=\"233e166\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Con motivo de la celebraci\u00f3n del 50 aniversario de la Taza Roja de Nescaf\u00e9, creamos cinco nuevos dise\u00f1os de edici\u00f3n limitada para coleccionar, cuyos c\u00f3digos gr\u00e1ficos se extienden tambi\u00e9n en diversos materiales de comunicaci\u00f3n y punto de venta. Un acontecimiento memorable para plasmar 50 a\u00f1os de amor por la Taza Roja y revalorizar su papel en el d\u00eda a d\u00eda de los hogares espa\u00f1oles. Un reto inspirador que tiene como objetivo generar atracci\u00f3n y modernizar la percepci\u00f3n de la marca a trav\u00e9s de una imagen rompedora, vibrante y con personalidad mediante el arte.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e743f2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e743f2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf7d3a9\" data-id=\"cf7d3a9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb85ce5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cb85ce5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64f5d60e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64f5d60e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-549fdd99\" data-id=\"549fdd99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c35d8b5 elementor-widget elementor-widget-image\" data-id=\"4c35d8b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"888\" src=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-1400x888.jpg\" class=\"attachment-large size-large wp-image-225\" alt=\"CBA Design Taza Roja Nescaf\u00e9 branding 05\" srcset=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-1400x888.jpg 1400w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-1120x711.jpg 1120w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-520x330.jpg 520w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-768x487.jpg 768w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-1536x975.jpg 1536w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_TazaRoja_01-2048x1300.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ad9f52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ad9f52\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e2de9e6\" data-id=\"4e2de9e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58706a1 elementor-widget elementor-widget-image\" data-id=\"58706a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2112\" height=\"1340\" src=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2017\/05\/CBA_Design_TazaRoja_02-min-2.gif\" class=\"attachment-full size-full wp-image-7878\" alt=\"CBA Design Taza Roja Nescaf\u00e9 branding 02\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff46a44 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff46a44\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-189705e\" data-id=\"189705e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-141b3be elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"141b3be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cbaa265 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cbaa265\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dea9daa\" data-id=\"dea9daa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a71e700 elementor-widget elementor-widget-heading\" data-id=\"a71e700\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">\/ DESARROLLO<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc9c9ea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc9c9ea\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8a0bf17\" data-id=\"8a0bf17\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af7f9b9 elementor-widget elementor-widget-text-editor\" data-id=\"af7f9b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A lo largo de los a\u00f1os, muchos movimientos art\u00edsticos, como el modernismo o el <em>street art<\/em>, han conectado con las personas y marcado diferentes etapas en sus vidas. Es por ello que quisimos representar los 50 a\u00f1os de historia de la Taza Roja plasmando tendencias art\u00edsticas que han inspirado a millones de personas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-703fae6\" data-id=\"703fae6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-30b14106 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"30b14106\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5484c873\" data-id=\"5484c873\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3112fa42 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3112fa42\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-74b3f213\" data-id=\"74b3f213\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64f0106d elementor-widget elementor-widget-image\" data-id=\"64f0106d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1400\" height=\"889\" src=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-1400x889.jpg\" class=\"attachment-large size-large wp-image-227\" alt=\"CBA Design Taza Roja Nescaf\u00e9 branding 09\" srcset=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-1400x889.jpg 1400w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-1120x711.jpg 1120w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-520x330.jpg 520w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-768x488.jpg 768w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-1536x975.jpg 1536w, https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_03-2048x1300.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-63eb430b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"63eb430b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11d3c6cf\" data-id=\"11d3c6cf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6029a631 elementor-widget elementor-widget-cba-gallery\" data-id=\"6029a631\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cba-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t                          <div class=\"double-photos\">\n                <div class=\"left bigger\" style=\"background-image: url(https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_04.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_04.jpg\" alt=\"\">\n                <\/div>\n                <div class=\"right \" style=\"background-image: url(https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_05.jpg);\">\n                  <img decoding=\"async\" src=\"https:\/\/cba-design.com\/spain\/wp-content\/uploads\/sites\/7\/2021\/02\/CBA_Design_Taza-Roja_05.jpg\" alt=\"\">\n                <\/div>\n              <\/div>\n                                    \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ac734a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ac734a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27379c6\" data-id=\"27379c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd66049 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cd66049\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1419ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1419ad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9085590\" data-id=\"9085590\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c6279a elementor-widget elementor-widget-heading\" data-id=\"2c6279a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">\/ RESULT<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf67e1c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf67e1c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-55ca37d\" data-id=\"55ca37d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3f64d3 elementor-widget elementor-widget-text-editor\" data-id=\"e3f64d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El resultado es un homenaje a la historia del icono a trav\u00e9s de una interpretaci\u00f3n contempor\u00e1nea, dotando de sentido propio al dise\u00f1o y vincul\u00e1ndolo conceptualmente en torno al 50 aniversario desde una est\u00e9tica que empatiza con los consumidores. En definitiva, cinco piezas de coleccionista desarrolladas desde la simplicidad y la alegr\u00eda<strong>, <\/strong>que conservan a su vez la iconicidad de la marca.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5aaceb6\" data-id=\"5aaceb6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-98c3c77 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"98c3c77\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-aa0c12f\" data-id=\"aa0c12f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b799c8b\" data-id=\"b799c8b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ffc0c4 elementor-widget elementor-widget-heading\" data-id=\"9ffc0c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Un dise\u00f1o creativo y atractivo que apela a la cultura art\u00edstica para conmemorar el 50 aniversario de la Taza Roja de Nescaf\u00e9.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d23b698 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d23b698\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8e1c8f0\" data-id=\"8e1c8f0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-594aba0 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"594aba0\" data-element_type=\"widget\" data-e-type=\"widget\" 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