Lasting and positive impact
CBA is proud to have collaborated with Paşabahçe to develop their first 100% recycled packaging design for the Aware Collection by Paşabahçe.
For those who are aware of every print they leave on mother earth!
A 100% recycled glass collection needed to be complemented with a sustainable packaging design therefore 100% recycled paper was chosen as the main material reinforcing Pasabahce’s responsibility.
The simple design conveys the information in a straightforward way and the vivid but natural color connects the product to a younger and active audience. The bold drops on the background endorses Pasabahce’s commitment with great quality.