Everyday Luxury Chocolate
Background
For 90 years, GODIVA has pioneerd chocolate craftmanship and elevated its craft to a form of art. GODIVA has created the world’s finest and most sensorial Belgian chocolate.
GODIVA is transforming the brand into a everyday luxury chocolate brand with a premium mass extention chocolate range.
True vision
The new Godiva tablet and gifting range reflects Godiva’s expertise in chocolate and is crafted by the world’s best chefs. These creations address to all the senses, for a multi-sensorial journey.
Creative Expression
The visual is eye-catching with a strong yet soft illustration made with chocolate, inspired by the embossing on the chocolate. Gold and neutral color are take the consumer to a luxury and crafted world where chocolate is a form of art. The products are displayed with very indulgent photo-shoot with a bite that discovers the inner part of the chocolate with all these indulgent details.
