{"id":60,"date":"2018-09-27T22:35:03","date_gmt":"2018-09-27T19:35:03","guid":{"rendered":"https:\/\/cba-design.com\/turkiye\/projets\/ulker-kremini-candy-taste-experience\/"},"modified":"2021-12-23T11:15:18","modified_gmt":"2021-12-23T08:15:18","slug":"ulker-kremini-candy-taste-experience","status":"publish","type":"projets","link":"https:\/\/cba-design.com\/turkey\/projects\/ulker-kremini-candy-taste-experience\/","title":{"rendered":"\u00dclker, Kremini candy taste experience"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"60\" class=\"elementor elementor-60\" data-elementor-post-type=\"projets\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5085adc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5085adc7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-33204490\" data-id=\"33204490\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46baef64 elementor-widget elementor-widget-image\" data-id=\"46baef64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1400\" height=\"788\" src=\"https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-1400x788.jpg\" class=\"attachment-large size-large wp-image-62\" alt=\"\" srcset=\"https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-1400x788.jpg 1400w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-1120x630.jpg 1120w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-520x293.jpg 520w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-768x432.jpg 768w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-1536x864.jpg 1536w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/Kremini-2484x1398px-2048x1153.jpg 2048w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-382097a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"382097a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e7ff8ef\" data-id=\"5e7ff8ef\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf6408e elementor-widget elementor-widget-heading\" data-id=\"cf6408e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Background<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12382c4f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12382c4f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-197c8e72\" data-id=\"197c8e72\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76c37c0 elementor-widget elementor-widget-text-editor\" data-id=\"76c37c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00dclker, whose history goes back to 1944, is one of the loved marks in Turkey, manufacturing a wide span of products such as biscuits, chocolate, candy, chewing gum, liquid oil, dairy products, carbonated beverages, ice cream, coffee and baby food. In the years that followed, the name \u00dclker became synonymous with happy memories and it is being constantly rejuvenated through innovations. <\/p> <p>\u00dclker asked CBA for the packaging of its famous candy bar, Kremini.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-496a36d6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"496a36d6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4fc29482\" data-id=\"4fc29482\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d01f396 elementor-widget elementor-widget-heading\" data-id=\"4d01f396\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ True vision<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6e996b3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6e996b3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-191d2dce\" data-id=\"191d2dce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e369846 elementor-widget elementor-widget-text-editor\" data-id=\"6e369846\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Leveraging visibility as the key objective in impulse purchase category.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c57c033 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c57c033\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6f1bbe86\" data-id=\"6f1bbe86\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a78086 elementor-widget elementor-widget-image\" data-id=\"3a78086\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"804\" height=\"510\" src=\"https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/d.jpg\" class=\"attachment-large size-large wp-image-63\" alt=\"\" srcset=\"https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/d.jpg 804w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/d-520x330.jpg 520w, https:\/\/cba-design.com\/turkey\/wp-content\/uploads\/sites\/6\/2021\/02\/d-768x487.jpg 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-129b8ddd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"129b8ddd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3aa09fda\" data-id=\"3aa09fda\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c9fd6d7 elementor-widget elementor-widget-heading\" data-id=\"6c9fd6d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">\/ Creative expression<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e8bec4c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e8bec4c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a111ad1\" data-id=\"a111ad1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f752c93 elementor-widget elementor-widget-text-editor\" data-id=\"f752c93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The whole Kremini range has been assessed within the scope of the project and a visual identity system has been developed. Since the category is a perfect example of impulse purchasing, the design has been worked on with the visibility constraint as the priority, which made yellow the dominant eye-catching design element. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","business_needs":[59],"industry":[65],"services":[81,79],"project_tags":[22],"class_list":["post-60","projets","type-projets","status-publish","hentry","business_needs-stretching","industry-food-beverage","services-packaging","services-identity","project_tags-packaging-design"],"acf":[],"lang":"en","translations":{"en":60},"pll_sync_post":{},"_links":{"self":[{"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/projets\/60","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/projets"}],"about":[{"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/types\/projets"}],"version-history":[{"count":3,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/projets\/60\/revisions"}],"predecessor-version":[{"id":6227,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/projets\/60\/revisions\/6227"}],"wp:attachment":[{"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/media?parent=60"}],"wp:term":[{"taxonomy":"business_needs","embeddable":true,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/business_needs?post=60"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/industry?post=60"},{"taxonomy":"services","embeddable":true,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/services?post=60"},{"taxonomy":"project_tags","embeddable":true,"href":"https:\/\/cba-design.com\/turkey\/wp-json\/wp\/v2\/project_tags?post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}