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This year’s awards celebrate two standout projects: the Caramelo Hotels, developed by CBA Spain for Globales Hotels, and the pro bono rebranding of the French non-profit charity Moteur!, led by CBA Paris. Together, they exemplify the agency’s ability to blend strategic thinking, cultural insight, and creative craftsmanship to build brands and experiences that connect deeply with audiences.
Recognized as one of the world’s most prestigious design competitions, the Red Dot Award: Brands & Communication Design honors exceptional work across 18 categories. In 2025, entries from 58 countries were evaluated by an independent jury of 30 international experts, who assessed each submission for its innovation, design quality, and cultural relevance.
Through deep cultural exploration and an understanding of what inspires young people today, CBA Paris crafted a visual and verbal identity that breaks conventions and creates meaningful connections. The Red Dot jury praised the project for its cultural resonance, emotional depth, and purposeful creativity.
These achievements further establish CBA as a global leader in branding and communication design, building on its consistent track record of delivering innovative, relevant, and high-quality creative solutions for clients worldwide.
It reflects not only the talent of our teams but also our shared belief that branding, when rooted in strategy and creativity, has the power to transform brands and create meaningful impact.
If you’re ready to bring your brand vision to life, get in touch with us.
We’d love to spark Unordinary Ideas together.