Brand Identity
/ Brand Strategy / Brand Language / Brand Ecosystem
Welcome to
For us, it’s always a force for good that’ll make a lasting positive impact.
Our international crew shares a passion to create cutting edge design, enabling it to work its magic and transform brands into forces which empower consumers.
As designers, we use our craft strategically to give brands extra value. We do this by defining and creating unique expressions and experiences, positioning them to become drivers of change.
What
We do
What
We do
What
We do
What
We do
What
We do
What
We do
/ Brand Strategy / Brand Language / Brand Ecosystem
/ Packaging / Innovation / Value Proposition
/ Retail & Architecture / Activation / Digital / Communication Strategy
WE BELIEVE IN
PASSION
Passion feeds our creativity and is intrinsic to what makes us designers. A shared love of design brings people together from different backgrounds and cultures. This unique chemistry is one of our key strenghts and helps make our design stand out from the crowd.
We have fire in our soul.
WE BELIEVE IN
CURIOSITY
We're naturally inquisitive, always on the lookout for new solutions that'll stretch our creative talents. Curiosity is in our DNA, but it's not all about effective design, it's about discovering smart ways to solve problems.
We're creative cats.
WE BELIEVE IN
ENTREPRENEURSHIP
We dare to push boundaries and take bold initiatives to propel your company onwards and upwards. We share a common understanding of your needs because whatever you're going through, we'll have been through it too. We are not afraid to take calculated risks in order to bring additional value to your business.
We're industry trailblazer.
WE BELIEVE IN
AGILITY
We work with you, not for you. We believe that collaborative and co-designing teams work best. Cooperation creates a chain reaction between us. This gives us the power to move faster so that we can efficiently adapt a project from a design perspective every step of the way.
We love a chain reaction.
WE BELIEVE IN
EMPOWERMENT
We empower brands, businesses and everyone we work with. This conjures up a melting pot of skills and talents for us to draw from, adding extra value to what we do. One of our goal is to give our teams the strenght to be brave leaders who can run with an idea and achieve creative excellence. The designs we create for your brand enable consumers to make a positive impact on the world around them.
We're the wind beneath your wings.
Our story begins in 1982 with Louis Collinet.
He founded the agency with a pragmatic, business-like approach and a ‘flair’ which still remain today. Being a creative and passionate entrepreneur, he likes to combine useful with pleasing, meaning with performance.
“That’s what will create the right atmosphere, recruitment and the approach we want to have with our customers. Our business and our network are primarily built on meetings: personalities are as important as market opportunities”.
———– Louis COLLINET, Founder & CEO CBA group
Louis Collinet
/ Founder & CEO CBA group
Anne Malberti
/ Managing Partner, CBA Paris
Jean-Marc Rinaldi
/ Founder & CEO, CBA USA
Elainne Roberton
/ Managing Partner, CBA USA
Ludovic Dapoigny
/ Head of Business in Latin America & Managing Partner, CBA B+G
Luis Bartolomei
/ Founder & CEO, CBA B+G
Alejandra Ramirez-Gaston
/ Country Manager, CBA B+G Lima
Gabriela Lijo
/ Country Manager, CBA B+G Mexico
Françoise Pepper
/ Country Manager, CBA DACH
Lewis Jones
/ General Manager, CBA London
Cristiano Mauri
/ General Manager, CBA Italy
Sandra Garcia
/ General Manager, CBA Spain
Müge Tandogan
/ Founder & Managing Partner, CBA Istanbul
Fulya Kutsal
/ General Manager, CBA Istanbul
Marion Micoud
/ Country Manager, CBA Singapore
We are an international design and branding agency. We gather and foster passionate and creative people all around the world. Developing multiple synergies within our network is our strenght to bring your brand to life!
LatAm, Peru
CBA B+G Lima
Headquarters:
Rua Professor José Leite e Oiticica, 530 – Vila Gertrudes
04705-080
São Paulo, SP, Brasil
LatAm, Mexico
CBA B+G Mexico
Headquarters:
Rua Professor José Leite e Oiticica, 530 – Vila Gertrudes
04705-080
São Paulo, SP, Brasil
LatAm, Brazil
CBA B+G
Headquarters:
Rua Professor José Leite e Oiticica, 530 – Vila Gertrudes
04705-080
São Paulo, SP, Brasil
LatAm, Brazil
CBA B+G Brasilia
Headquarters:
Rua Professor José Leite e Oiticica, 530 – Vila Gertrudes
04705-080
São Paulo, SP, Brasil
Asia, Vietnam
CBA Asia
CBA Design, Landmark 81, Level 72, Vinhomes Central Park, 720A Dien Bien Phu Street, Ward 22, Binh Thanh District, Ho Chi Minh City, Vietnam
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