Design Trends 2023

15 trends to 
encourage usefulness 
through design

This year we hold another edition of our trends curation project.

CBA’s global team of designers, strategists and content experts have selected from out there what they considered top-notch – in Brazil and in the world – in terms of design, branding and consumer trends, focusing on positive impact.

From this great curation we highlighted 15 trends that, 
in 2023, will continue to encourage brands – 
large and small, from all categories to innovate 
in order to become more useful to society.

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If this report has given you ideas, do not hesitate to contact us, to think together about how to make them happen.



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