OSENA
A uniquely spiked coconut water for a balanced lifestyle
France
Paris
Your consumers and competitors are evolving faster than ever, and the old ways of working have become too linear and too long.
At CBA we’ve reinvented the typical design innovation process. We’ve spent three years adapting methodologies from Silicon Valley to meet the needs of design projects, culminating in our Sprint Mode® service.
Sprint Mode® is a collaborative and agile service, infusing speed into your design strategy, to find solutions with maximum efficiency. Watch the video below to learn more.
IMAGINE YOUR BRAND AS A PERSON
How do they behave?
How do they speak?
What drives them?
The A-Game is a proprietary 2 hour online board game that CBA has designed to identify your brand’s archetype.
Beyond methodology and process, Sprint Mode® embodies a philosophy. At CBA, we have embraced this mindset, and we are here to help you solve your brand strategy and product development challenges to get you to market quicker. We do this through collaborative workshops, co-creation, prototyping, and consumer testing. Any service, promotion, app, new product launch or packaging (in sort, anything that can be prototyped) can be a good Sprint Mode® candidate.
Check out specific types of Sprint Mode® services we offer below.
"Partnering with CBA to develop our portfolio architecture in Sprint Mode® has been a new and effective way for us to work. Being able to work together remotely from the very beginning, highlighted key questions and challenges that helped us course correct immediately without losing time. We were able to focus our efforts and align more quickly and efficiently at this critical stage before starting the design work."
"Working with CBA using their Sprint Mode® methodology has allowed us to collaborate with our teams from various locations in ways that previously would have been complicated, costly and require a scheduling miracle. We have been able to share global insights and conduct real-time decision making in a way that’s inclusive, easy and surprisingly entertaining."
“Working with the CBA team was my secret weapon while building a marketing function from scratch. From value proposition design to brand strategy to architecture and naming, they helped our team create foundational assets that set Brightseed up for success. Without collaborating remotely in Sprint Mode® I would not have been able to scale marketing in such an efficient and inspiring way.”
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